Archive News from Digital Main Street

City of Toronto Launches Digital Main Street Lab

City of Toronto Launches Digital Main Street Lab
Digital Main Street | September 22, 2016
City of Toronto launches the DMS Lab – a new retail tech incubator focused on piloting retail tech with main street businesses.
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What is a Customer Journey

What is a Customer Journey
Digital Main Street | September 20, 2016
The concept of the customer journey is a marriage between knowing your target customer and adapting all interactions with them to encourage them to move forward in the purchase process. This idea is helpful for both B2B and B2C companies.
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