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Getting a website 101: A Canadian small business guide to building your online presence
An essential part of being a Canadian small business today is making sure that you have a powerful online presence to attract new customers.
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Are you leaving money on the table?
How much do you really know about what your customers do when they visit your online store? Can you say with confidence that you understand why so many of them leave your site right before checkout?

The issue might lie in how you present your shipping
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How to pick the right shipping solution for your e-commerce business
A third party shipping solution, like ShipStation, OrderCup or ShipRobot, can be the missing ingredient that cuts down on fulfillment time, boosts accuracy, generates better data and elevates reporting so that you get shipments out the door faster.
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Creating a Social Media Content Calendar (with free template)
Create a social media calendar to ensure you are connecting to your audience and amplifying your message.
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How to Start a Store
A step-to-step guide on how to start your online store.
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The Nine Ingredients That Make Great Content
Writing great content is a choice. You can choose to put in the time and work required to create great content and build a prosperous brand. Or you can choose to take the easy path and write poor content – a path that ultimately will get you nowhere. It w
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How Much Do Facebook Ads Cost?
Youtube Tutorial to understanding how to budget for your Facebook Advertisements
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Twitter Analytics
A reference guide that will give you information on everything you need to know about Twitter analytics.

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The beginner’s guide to Google Adwords
A detailed guide which lays out the steps and considerations required in creating a Google Adwords campaign.
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A Beginner's Guide to Getting Started in Retail Ecommerce
A short overview of the key considerations for retailers considering adopting e-commerce
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Instagram for Business
Useful tips for how you can grow your Instagram follower base
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The Absolute Beginner's Guide to Google Analytics
If you don't know what Google Analytics is, haven't installed it on your website, or have installed it but never look at your data, then this post is for you. While it's hard for many to believe, there are still websites that are not using Google Analytic
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