{"id":11777,"date":"2018-04-11T09:04:24","date_gmt":"2018-04-11T13:04:24","guid":{"rendered":"https:\/\/digitalmainstreet.ca\/?p=11777"},"modified":"2018-04-11T16:15:20","modified_gmt":"2018-04-11T20:15:20","slug":"torontos-digital-main-street-program-to-expand-across-ontario","status":"publish","type":"post","link":"https:\/\/digitalmainstreet.ca\/fr\/torontos-digital-main-street-program-to-expand-across-ontario\/","title":{"rendered":"Toronto\u2019s Digital Main Street Program to Expand Across Ontario"},"content":{"rendered":"

Building on the success of working with main street businesses in Toronto, Digital Main Street<\/a> is expanding across Ontario thanks to a partnership with the Province of Ontario and the Ontario Business Improvement Area Association<\/a>.<\/p>\n

Realizing Toronto\u2019s main streets were under increasing threat from new shopping behaviours and technology, the City of Toronto<\/a> et les Toronto Association of Businesses Improvement Areas<\/a> launched Digital Main Street in the spring of 2016 to help main street businesses to embrace technology to grow their operations.<\/p>\n

Helping businesses with everything from their websites and social media, to launching ecommerce platforms and using data to drive new business opportunities, Digital Main Street has worked with over 5,000 main street businesses in Toronto. All of this was funded thanks to the support of Google<\/a>, Mastercard<\/a>, Rogers<\/a>, Shopify<\/a> et Microsoft<\/a>.<\/p>\n

\u201cDigital Main Street has been an important tool in helping small businesses in Toronto adapt to the new realities of a digital economy,\u201d shared Mayor John Tory.<\/p>\n

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Alex Zamavoa, founder of Mi Casa Furniture Shop in the Cabbagetown BIA<\/figcaption><\/figure>\n

“This partnership will allow main street businesses across Ontario to leverage the lessons learned and successes we have benefited from in Toronto,” highlighted John Kiru, Executive Director of the Toronto Association Business Improvement Areas.<\/p>\n

The expanded program for Ontario main street businesses will feature several tools, including:<\/p>\n