{"id":11943,"date":"2018-04-25T14:37:08","date_gmt":"2018-04-25T18:37:08","guid":{"rendered":"https:\/\/digitalmainstreet.ca\/?p=11943"},"modified":"2018-04-25T14:54:42","modified_gmt":"2018-04-25T18:54:42","slug":"tune-in-to-the-growth-marketing-for-smbs-and-startups-webcast-series","status":"publish","type":"post","link":"https:\/\/digitalmainstreet.ca\/fr\/tune-in-to-the-growth-marketing-for-smbs-and-startups-webcast-series\/","title":{"rendered":"Tune in to the Growth Marketing for SMBs and Startups webcast series"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-11951 alignnone\" src=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2018\/04\/msftwebinar2-e1524677245758.jpg\" alt=\"\" width=\"117\" height=\"30\" \/><\/p>\n<p><span style=\"font-size: 18pt; color: #00b294;\">SMB and start-up webcast series: Growth Marketing for SMBs and Startups<\/span><\/p>\n<p>Did you know that 90% of customers report they use search at every stage of the customer life cycle?<sup>1<\/sup><\/p>\n<p>In partnership with Microsoft and Bing Ads, we\u2019re proud to present\u00a0<strong>Growth Marketing for SMBs and Startups<\/strong>, a webcast series, exclusively for our members. We\u2019re breaking down the ins and outs of the digital purchase journey and giving you tips to help you capture potential customers at every stage of the purchase funnel.<\/p>\n<p>You\u2019ll learn:<\/p>\n<ul>\n<li>Ways to take your audience targeting to the next level.<\/li>\n<li>Tips to create eye-catching, click-capturing ads.<\/li>\n<li>Which Bing Ads features and search engine marketing (SEM) campaigns to use to achieve specific business goals.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<table style=\"height: 27px; background-color: #0078eb;\" width=\"139\">\n<tbody>\n<tr>\n<td style=\"width: 130.451px; text-align: center;\"><a href=\"https:\/\/event.on24.com\/wcc\/r\/1619799\/BCED17498ACE8A60529A455A5C962DB4\/252033?s_cid=ca_sub_ext_src_pship_smsp_nm_Toronto\"><span style=\"color: #ffffff;\"><strong>Register Now<\/strong><\/span><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<table style=\"border-color: #00b280;\" border=\"5\" cellpadding=\"5\">\n<tbody>\n<tr>\n<td>\n<p><strong>SERIES SCHEDULE<\/strong><\/p>\n<p> <span style=\"color: #00b280;\"><a style=\"color: #00b280;\" href=\"https:\/\/event.on24.com\/wcc\/r\/1619799\/BCED17498ACE8A60529A455A5C962DB4\/252033?s_cid=ca_sub_ext_src_pship_smsp_nm_Toronto\"><strong>On Demand<\/strong><\/a><\/span><br \/>\n <strong>Outpace Your Competition with Customer Decision Journey Mapping<\/strong><\/p>\n<p>In webcast #1, you\u2019ll learn:<\/p>\n<ul>\n<li>How to map your customer\u2019s decision journey.<\/li>\n<li>How social media and search go hand in hand.<\/li>\n<li>Specific SEM steps you can take to boost your chances of winning their business.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #00b280;\"><strong>Tuesday, May 1, 2018 | 2 p.m. (EDT) \/ 11 a.m. (PDT)<\/strong><\/span><br \/>\n <strong>Build Better Ads with Attention-Grabbing Ad Copy<\/strong><\/p>\n<p>In <a href=\"https:\/\/event.on24.com\/eventRegistration\/EventLobbyServlet?target=reg20.jsp&s_cid=ca_sub_soc_src_fb_smsp_nm_Toronto&eventid=1619799&sessionid=1&key=BCED17498ACE8A60529A455A5C962DB4&regTag=252033&sourcepage=register\">webcast #2<\/a>, you\u2019ll learn:<\/p>\n<ul>\n<li>How to craft well-timed, eye-catching paid search ads.<\/li>\n<li>Targeted SEM strategies that can help you trigger sales and keep your business top of mind.<\/li>\n<li>Ways to shape up your business playbook with SEM and Bing Network audiences.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #00b280;\"><strong>Tuesday, May 8, 2018 | 2 p.m. (EDT) \/ 11 a.m. (PDT)<\/strong><\/span><br \/>\n <strong>On Target: Achieving Your Business Goals with Better Campaign Design<\/strong><\/p>\n<p>In the final series webcast, you\u2019ll learn:<\/p>\n<ul>\n<li>Ways to improve your audience targeting by business goal.<\/li>\n<li>Which Bing Ads tools and features are best for your business.<\/li>\n<li>How to make the most of your search advertising budget.<\/li>\n<\/ul>\n<p>If you can\u2019t make the live webcast,\u00a0<a href=\"https:\/\/event.on24.com\/wcc\/r\/1619799\/BCED17498ACE8A60529A455A5C962DB4\/252033?s_cid=ca_sub_ext_src_pship_smsp_nm_Toronto\">register to watch<\/a>\u00a0it on demand when it\u2019s most convenient for you. The on-demand version is usually available 24 hours after the live event day and time.<\/p>\n<p>&nbsp;<\/p>\n<p>\n <strong>Learn from the experts<\/strong><\/p>\n<div>\u00a0<\/div>\n<div class=\"row\">\n<div class=\"col-lg-2 col-md-3\"><img decoding=\"async\" class=\"img-responsive\" src=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2018\/04\/msftwebinar3.jpg.png\" width=\"125\" \/><\/div>\n<div class=\"col-lg-7 col-md-6\" style=\"font-size: 130%;\" align=\"left\">Suelyn Howe Marketing Manager, Microsoft for Bing Ads<\/div>\n<\/div>\n<div>\u00a0<\/div>\n<div class=\"row\">\n<div class=\"col-lg-2 col-md-3\"><img decoding=\"async\" class=\"img-responsive\" src=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2018\/04\/msftwebinar4.jpg.png\" width=\"125\" \/><\/div>\n<div class=\"col-lg-7 col-md-6\" style=\"font-size: 130%;\" align=\"left\">Andrew Yang Account Manager, Microsoft for Bing Ads<\/div>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div>\u00a0<\/div>\n<div style=\"text-align: left;\" align=\"Center\">\n<p style=\"margin: 0cm; margin-bottom: .0001pt;\"><span lang=\"EN-US\" style=\"font-size: 9.0pt; font-family: 'Segoe UI',sans-serif; color: #737373;\">1. \u201cWhy Search + Social = Success for Brands the Role of Search and Social in the Customer Life Cycle,\u201d Forrest Consulting commissioned by Catalyst, April 2016.<\/span><\/p>\n<p>&nbsp;<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>&nbsp; SMB and start-up webcast series: Growth Marketing for SMBs and Startups Did you know that 90% of customers report they use search at every stage of the customer life cycle?1 In partnership with Microsoft and Bing Ads, we\u2019re proud to present\u00a0Growth Marketing for SMBs and Startups, a webcast series, exclusively for our members. We\u2019re [&hellip;]<\/p>\n","protected":false},"author":1163,"featured_media":11949,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-11943","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Tune in to the Growth Marketing for SMBs and Startups webcast series - Digital Main Street<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalmainstreet.ca\/fr\/tune-in-to-the-growth-marketing-for-smbs-and-startups-webcast-series\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tune in to the Growth Marketing for SMBs and Startups webcast series\" \/>\n<meta property=\"og:description\" content=\"&nbsp; SMB and start-up webcast series: Growth Marketing for SMBs and Startups Did you know that 90% of customers report they use search at every stage of the customer life cycle?1 In partnership with Microsoft and Bing Ads, we\u2019re proud to present\u00a0Growth Marketing for SMBs and Startups, a webcast series, exclusively for our members. 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