{"id":235203,"date":"2023-03-27T11:05:08","date_gmt":"2023-03-27T15:05:08","guid":{"rendered":"https:\/\/digitalmainstreet.ca\/?p=235203"},"modified":"2023-04-24T15:38:19","modified_gmt":"2023-04-24T19:38:19","slug":"promote-upcoming-launches-and-reach-more-people-with-new-instagram-ads","status":"publish","type":"post","link":"https:\/\/digitalmainstreet.ca\/fr\/promote-upcoming-launches-and-reach-more-people-with-new-instagram-ads\/","title":{"rendered":"Promote Upcoming Launches And Reach More People With New Instagram Ads"},"content":{"rendered":"
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People come to Instagram to discover new brands, products or upcoming events. Today, we\u2019re introducing two new ad products that give businesses more ways to get discovered and form meaningful connections \u2013 Reminder ads and ads in search results.<\/p>\n

<\/p>\n

Reminder Ads<\/b><\/p>\n

We recently partnered with brands such as Starz to test a new ad format that makes it easier for businesses to announce, remind and notify people of future events or launches that they might be interested in.<\/p>\n

<\/p>\n

Reminder ads<\/a>, rolling out to all advertisers as an option in feed, help advertisers build awareness, anticipation, and consideration for upcoming moments. People can opt into convenient reminders and receive three notifications from Instagram one day before, 15 minutes before, and at the time of the event.<\/p>\n<\/div>\n<\/div>\n

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\u00a0<\/div>\n<\/div>\n
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Ads in Search Results<\/b><\/p>\n

We're also beginning to test\u00a0ads in search results<\/b>\u00a0to reach people actively searching for businesses, products and content. Ads will show up in the feed that people can scroll when they tap into a post from search results. We plan to launch this placement globally in the coming months.<\/p>\n

 <\/p>\n<\/div>\n<\/div>\n

This post was first shared by\u00a0Instagram (Meta) <\/a>.\u00a0 To read the original article, click\u00a0here<\/a>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

People come to Instagram to discover new brands, products or upcoming events. Today, we\u2019re introducing two new ad products that give businesses more ways to get discovered and form meaningful connections \u2013 Reminder ads and ads in search results. Reminder Ads We recently partnered with brands such as Starz to test a new ad format […]<\/p>\n","protected":false},"author":15466,"featured_media":235206,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[600],"tags":[521,550,12286,15907,545,22035,3315,511],"class_list":["post-235203","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-advertising","tag-digital-marketing","tag-digital-marketing-strategy","tag-instagram","tag-marketing","tag-meta","tag-small-business","tag-social-media"],"acf":[],"yoast_head":"\nPromote Upcoming Launches And Reach More People With New Instagram Ads - Digital Main Street<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/business.instagram.com\/blog\/reminder-ads-and-ads-in-search-results\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Promote Upcoming Launches And Reach More People With New Instagram Ads\" \/>\n<meta property=\"og:description\" content=\"People come to Instagram to discover new brands, products or upcoming events. 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