{"id":274290,"date":"2024-02-20T11:47:26","date_gmt":"2024-02-20T16:47:26","guid":{"rendered":"https:\/\/digitalmainstreet.ca\/?p=274290"},"modified":"2024-02-20T11:47:26","modified_gmt":"2024-02-20T16:47:26","slug":"the-future-of-customers-report-2024-edition","status":"publish","type":"post","link":"https:\/\/digitalmainstreet.ca\/fr\/the-future-of-customers-report-2024-edition\/","title":{"rendered":"The Future of Customers Report: 2024 Edition"},"content":{"rendered":"<p>Consumer preferences for retail, beauty and dining experiences are shifting in 2024. Today\u2019s modern shopper is looking for innovative experiences ranging from new technologies to automated solutions. As more diners and retail customers head back into stores, they\u2019re expecting a seamless\u00a0<a href=\"https:\/\/squareup.com\/ca\/en\/townsquare\/omnichannel-vs-multichannel-commerce\">omnichannel experience<\/a>\u00a0that matches an in-person one. As a business owner, there are areas you can adapt to cater to customers embracing new payment options, loyalty programs and automated interactions.<\/p>\n<h5><span style=\"font-size: 12pt;\">Read the Square Future of Commerce report <a href=\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers\">sur ce site<\/a>.\u00a0<\/span><\/h5>","protected":false},"excerpt":{"rendered":"<p>Consumer preferences for retail, beauty and dining experiences are shifting in 2024. Today\u2019s modern shopper is looking for innovative experiences ranging from new technologies to automated solutions. As more diners and retail customers head back into stores, they\u2019re expecting a seamless\u00a0omnichannel experience\u00a0that matches an in-person one. As a business owner, there are areas you can [&hellip;]<\/p>\n","protected":false},"author":33582,"featured_media":274291,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22055],"tags":[523,514,3315,21895],"class_list":["post-274290","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trends","tag-business-operations","tag-customer-engagement","tag-small-business","tag-square"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Future of Customers Report: 2024 Edition - Digital Main Street<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Future of Customers Report: 2024 Edition\" \/>\n<meta property=\"og:description\" content=\"Consumer preferences for retail, beauty and dining experiences are shifting in 2024. Today\u2019s modern shopper is looking for innovative experiences ranging from new technologies to automated solutions. As more diners and retail customers head back into stores, they\u2019re expecting a seamless\u00a0omnichannel experience\u00a0that matches an in-person one. As a business owner, there are areas you can [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers\" \/>\n<meta property=\"og:site_name\" content=\"Digital Main Street\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DigitalMainStreet\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-20T16:47:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2024\/02\/FoC_-_CUST_Header.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1016\" \/>\n\t<meta property=\"og:image:height\" content=\"677\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Square Canada\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@digital_mainst\" \/>\n<meta name=\"twitter:site\" content=\"@digital_mainst\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Square Canada\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#article\",\"isPartOf\":{\"@id\":\"https:\/\/digitalmainstreet.ca\/the-future-of-customers-report-2024-edition\/\"},\"author\":{\"name\":\"Square Canada\",\"@id\":\"https:\/\/digitalmainstreet.ca\/#\/schema\/person\/f8d879eecd710b68e72df34c9c5c2395\"},\"headline\":\"The Future of Customers Report: 2024 Edition\",\"datePublished\":\"2024-02-20T16:47:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/digitalmainstreet.ca\/the-future-of-customers-report-2024-edition\/\"},\"wordCount\":86,\"publisher\":{\"@id\":\"https:\/\/digitalmainstreet.ca\/#organization\"},\"image\":{\"@id\":\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#primaryimage\"},\"thumbnailUrl\":\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2024\/02\/FoC_-_CUST_Header.jpg\",\"keywords\":[\"Business Operations\",\"Customer Engagement\",\"Small Business\",\"Square\"],\"articleSection\":[\"Trends\"],\"inLanguage\":\"fr-CA\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/digitalmainstreet.ca\/the-future-of-customers-report-2024-edition\/\",\"url\":\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers\",\"name\":\"The Future of Customers Report: 2024 Edition - Digital Main Street\",\"isPartOf\":{\"@id\":\"https:\/\/digitalmainstreet.ca\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#primaryimage\"},\"image\":{\"@id\":\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#primaryimage\"},\"thumbnailUrl\":\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2024\/02\/FoC_-_CUST_Header.jpg\",\"datePublished\":\"2024-02-20T16:47:26+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#primaryimage\",\"url\":\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2024\/02\/FoC_-_CUST_Header.jpg\",\"contentUrl\":\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2024\/02\/FoC_-_CUST_Header.jpg\",\"width\":1016,\"height\":677},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/digitalmainstreet.ca\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Future of Customers Report: 2024 Edition\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/digitalmainstreet.ca\/#website\",\"url\":\"https:\/\/digitalmainstreet.ca\/\",\"name\":\"Digital Main Street\",\"description\":\"Digital Main Street\",\"publisher\":{\"@id\":\"https:\/\/digitalmainstreet.ca\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/digitalmainstreet.ca\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/digitalmainstreet.ca\/#organization\",\"name\":\"Digital Main Street\",\"url\":\"https:\/\/digitalmainstreet.ca\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/digitalmainstreet.ca\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2017\/04\/dms_logo_colour_boxed-e1492625281888.jpg\",\"contentUrl\":\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2017\/04\/dms_logo_colour_boxed-e1492625281888.jpg\",\"width\":533,\"height\":533,\"caption\":\"Digital Main Street\"},\"image\":{\"@id\":\"https:\/\/digitalmainstreet.ca\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/DigitalMainStreet\/\",\"https:\/\/x.com\/digital_mainst\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/digitalmainstreet.ca\/#\/schema\/person\/f8d879eecd710b68e72df34c9c5c2395\",\"name\":\"Square Canada\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/digitalmainstreet.ca\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2021\/01\/Square_Inc_-_Square_Logo-150x150.jpg\",\"contentUrl\":\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2021\/01\/Square_Inc_-_Square_Logo-150x150.jpg\",\"caption\":\"Square Canada\"},\"url\":\"https:\/\/digitalmainstreet.ca\/fr\/author\/square-canada\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The Future of Customers Report: 2024 Edition - Digital Main Street","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers","og_locale":"fr_CA","og_type":"article","og_title":"The Future of Customers Report: 2024 Edition","og_description":"Consumer preferences for retail, beauty and dining experiences are shifting in 2024. Today\u2019s modern shopper is looking for innovative experiences ranging from new technologies to automated solutions. As more diners and retail customers head back into stores, they\u2019re expecting a seamless\u00a0omnichannel experience\u00a0that matches an in-person one. As a business owner, there are areas you can [&hellip;]","og_url":"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers","og_site_name":"Digital Main Street","article_publisher":"https:\/\/www.facebook.com\/DigitalMainStreet\/","article_published_time":"2024-02-20T16:47:26+00:00","og_image":[{"width":1016,"height":677,"url":"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2024\/02\/FoC_-_CUST_Header.jpg","type":"image\/jpeg"}],"author":"Square Canada","twitter_card":"summary_large_image","twitter_creator":"@digital_mainst","twitter_site":"@digital_mainst","twitter_misc":{"\u00c9crit par":"Square Canada"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#article","isPartOf":{"@id":"https:\/\/digitalmainstreet.ca\/the-future-of-customers-report-2024-edition\/"},"author":{"name":"Square Canada","@id":"https:\/\/digitalmainstreet.ca\/#\/schema\/person\/f8d879eecd710b68e72df34c9c5c2395"},"headline":"The Future of Customers Report: 2024 Edition","datePublished":"2024-02-20T16:47:26+00:00","mainEntityOfPage":{"@id":"https:\/\/digitalmainstreet.ca\/the-future-of-customers-report-2024-edition\/"},"wordCount":86,"publisher":{"@id":"https:\/\/digitalmainstreet.ca\/#organization"},"image":{"@id":"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#primaryimage"},"thumbnailUrl":"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2024\/02\/FoC_-_CUST_Header.jpg","keywords":["Business Operations","Customer Engagement","Small Business","Square"],"articleSection":["Trends"],"inLanguage":"fr-CA"},{"@type":"WebPage","@id":"https:\/\/digitalmainstreet.ca\/the-future-of-customers-report-2024-edition\/","url":"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers","name":"The Future of Customers Report: 2024 Edition - Digital Main Street","isPartOf":{"@id":"https:\/\/digitalmainstreet.ca\/#website"},"primaryImageOfPage":{"@id":"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#primaryimage"},"image":{"@id":"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#primaryimage"},"thumbnailUrl":"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2024\/02\/FoC_-_CUST_Header.jpg","datePublished":"2024-02-20T16:47:26+00:00","breadcrumb":{"@id":"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#breadcrumb"},"inLanguage":"fr-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers"]}]},{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#primaryimage","url":"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2024\/02\/FoC_-_CUST_Header.jpg","contentUrl":"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2024\/02\/FoC_-_CUST_Header.jpg","width":1016,"height":677},{"@type":"BreadcrumbList","@id":"https:\/\/squareup.com\/ca\/en\/townsquare\/future-of-customers#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/digitalmainstreet.ca\/"},{"@type":"ListItem","position":2,"name":"The Future of Customers Report: 2024 Edition"}]},{"@type":"WebSite","@id":"https:\/\/digitalmainstreet.ca\/#website","url":"https:\/\/digitalmainstreet.ca\/","name":"Digital Main Street","description":"Digital Main Street","publisher":{"@id":"https:\/\/digitalmainstreet.ca\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/digitalmainstreet.ca\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-CA"},{"@type":"Organization","@id":"https:\/\/digitalmainstreet.ca\/#organization","name":"Digital Main Street","url":"https:\/\/digitalmainstreet.ca\/","logo":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/digitalmainstreet.ca\/#\/schema\/logo\/image\/","url":"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2017\/04\/dms_logo_colour_boxed-e1492625281888.jpg","contentUrl":"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2017\/04\/dms_logo_colour_boxed-e1492625281888.jpg","width":533,"height":533,"caption":"Digital Main Street"},"image":{"@id":"https:\/\/digitalmainstreet.ca\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/DigitalMainStreet\/","https:\/\/x.com\/digital_mainst"]},{"@type":"Person","@id":"https:\/\/digitalmainstreet.ca\/#\/schema\/person\/f8d879eecd710b68e72df34c9c5c2395","name":"Square Canada","image":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/digitalmainstreet.ca\/#\/schema\/person\/image\/","url":"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2021\/01\/Square_Inc_-_Square_Logo-150x150.jpg","contentUrl":"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2021\/01\/Square_Inc_-_Square_Logo-150x150.jpg","caption":"Square Canada"},"url":"https:\/\/digitalmainstreet.ca\/fr\/author\/square-canada\/"}]}},"_links":{"self":[{"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/posts\/274290","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/users\/33582"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/comments?post=274290"}],"version-history":[{"count":3,"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/posts\/274290\/revisions"}],"predecessor-version":[{"id":274294,"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/posts\/274290\/revisions\/274294"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/media\/274291"}],"wp:attachment":[{"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/media?parent=274290"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/categories?post=274290"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalmainstreet.ca\/fr\/wp-json\/wp\/v2\/tags?post=274290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}