{"id":198328,"date":"2022-08-29T12:30:56","date_gmt":"2022-08-29T16:30:56","guid":{"rendered":"https:\/\/digitalmainstreet.ca\/?post_type=shophere-post&p=198328"},"modified":"2022-08-29T12:51:56","modified_gmt":"2022-08-29T16:51:56","slug":"gena-larae-lettering","status":"publish","type":"shophere-post","link":"https:\/\/digitalmainstreet.ca\/fr\/shophere-post\/gena-larae-lettering\/","title":{"rendered":"A Business Created Through Custom Calligraphy"},"content":{"rendered":"

Gena Larae Lettering is a small business located in Amherstview, Ontario. Owner Gena Doolan makes customizable signs, personalized cards, gift bags, and more. Her love of calligraphy inspired her to establish her own business to sell her art. Gena Larae Lettering also offers custom pieces for events or welcome pieces for homes with their signature brush letter calligraphy.<\/p>\n

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During the challenges of the pandemic, Gena\u2019s eCommerce store was an essential tool to launch her business.\u00a0 Before the ShopHERE powered by Google program, the idea of launching a website without support was something foreign to Gena. Without any prior experience, building an eCommerce store can be an overwhelming process, especially for small businesses that already have so much on their plate. Luckily, with the help of her ShopHERE eCommerce Coordinator, she gained the knowledge and support she needed to build a website that suits her business' needs.<\/p>\n

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\u201cI think the ShopHERE program such and amazing resource and support for a creative side hustler like me who lack the technical knowledge to build a website\u201d\u00a0<\/p>\n<\/blockquote>\n

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Gena would recommend the ShopHERE program for any businesses that need support and knowledge surrounding going digital. She sought the assistance of her Coordinator for help with many of the technological components of creating her eCommerce store. Their collaboration allowed Gena to launch her eCommerce store to the public.\u00a0<\/p>\n

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\u201cI think other businesses should use ShopHERE to get a jump start to getting there website online.\u201d\u00a0<\/p>\n<\/blockquote>\n

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Gena takes pride in her website's layout and professionalism. She is glad her website reflects her personality while incorporating her calligraphy style. These two elements are connected by her logo, which can be seen on the right side of her website. \u201cGena Larae\u201d is presented in a calligraphic style font, and \u201cLettering\u201d is displayed in a professional font. This links the personality within her brand to the professionality of her business together. The combination of the ShopHERE program, the help of her eCommerce Coordinator and Gena\u2019s dedication made this possible.\u00a0<\/p>\n

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\u201cI think one of the biggest opportunities is that I'm able to have a lot of my products viewable online\u201d\u00a0<\/p>\n<\/blockquote>\n

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With the help of the ShopHERE program, Gena also learned the benefits and ways to digitally market her business. To continue building her brand awareness, she was able to learn and implement SEO within her eCommerce store. She gained a variety of skills she will be able to take beyond ShopHERE.<\/p>\n

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\u201cThe program was very beneficial and helped me with a lot of back end Tech stuff that I didn't have the knowledge or skill to launch my website without the support.\u201d\u00a0<\/p>\n<\/blockquote>\n

Are you interested in a custom sign to welcome guests into your home? At Gena Larae Lettering all of your calligraphy and signage needs can be met. Cliquez ici<\/a> to visit their website. To learn more about the ShopHERE powered by Google program cliquer ici<\/a>.\u00a0<\/p>\n

Product photography was captured by Ariana del Mundo.<\/span><\/span><\/p>","protected":false},"author":65526,"template":"","shophere-industry":[19385,19279,20889],"class_list":["post-198328","shophere-post","type-shophere-post","status-publish","hentry","shophere-industry-creative-cultural-i-e-artist-musician-etc","shophere-industry-handmade","shophere-industry-home-decor"],"acf":[],"yoast_head":"\nA Business Created Through Custom Calligraphy - Digital Main Street<\/title>\n<meta name=\"description\" content=\"Gena Larae Lettering Digital Main Street ShopHERE Program powered by Google Graduate with a new online store!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalmainstreet.ca\/fr\/shophere-post\/gena-larae-lettering\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A Business Created Through Custom Calligraphy\" \/>\n<meta property=\"og:description\" content=\"Gena Larae Lettering Digital Main Street ShopHERE Program powered by Google Graduate with a new online store!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digitalmainstreet.ca\/fr\/shophere-post\/gena-larae-lettering\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Main Street\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DigitalMainStreet\/\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-29T16:51:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2022\/08\/20220714_200156_HDR64-225x300.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@digital_mainst\" \/>\n<meta name=\"twitter:label1\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/digitalmainstreet.ca\/fr\/shophere-post\/gena-larae-lettering\/\",\"url\":\"https:\/\/digitalmainstreet.ca\/fr\/shophere-post\/gena-larae-lettering\/\",\"name\":\"A Business Created Through Custom Calligraphy - 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