{"id":265057,"date":"2024-02-07T10:55:54","date_gmt":"2024-02-07T15:55:54","guid":{"rendered":"https:\/\/digitalmainstreet.ca\/?post_type=shophere-post&#038;p=265057"},"modified":"2024-02-07T12:49:56","modified_gmt":"2024-02-07T17:49:56","slug":"reconnect-beauty","status":"publish","type":"shophere-post","link":"https:\/\/digitalmainstreet.ca\/fr\/shophere-post\/reconnect-beauty\/","title":{"rendered":"Healing Nature One Step at a Time: Reconnect Beauty\u2019s Journey with ShopHERE"},"content":{"rendered":"<p><span data-contrast=\"auto\">Based in Waterloo, Ontario, Ezgi Demircan Ozelcaglayan is the proud owner and founder of <\/span><a href=\"http:\/\/reconnectbeauty.ca\/\"><span data-contrast=\"none\">Reconnect Beauty<\/span><\/a><span data-contrast=\"auto\">. A chemist by training, Ezgi discovered she was interested in making her own beauty products while pursuing her PhD in Environmental Engineering. From her research on removing personal care products and pharmaceuticals from water, she learned that beauty routines can contribute to micropollutants in the environment. This all led to Reconnect Beauty &#8212; a clean beauty brand that aims to promote environmental well-being by changing our beauty routines. It is not just a brand, but a movement to show the impact of beauty routines on the environment and why we need to shift our mindset on beauty.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">After starting the business, Ezgi wanted to create an online presence for Reconnect Beauty but didn\u2019t have any experience with running a website or online store. This is where ShopHERE powered by Google stepped in to help!<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> The ShopHERE powered by Google provides free 1-1 support for small businesses and artists looking to create, or improve their online store.\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Through the ShopHERE powered by Google program, Ezgi was able to start building her website and online store from scratch with the help of a dedicated E-Commerce Coordinator. Ezgi's dedicated E-Commerce Coordinator answered all of her questions and helped with her requests, making it possible for to build the website quickly, and in a way that works best for the business. The E-Commerce Coordinator also helped solve any problems encountered while preparing to launch.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote>\n<p>\u201cI think it is possible to try it by yourself but having someone that connects you and understand your needs, offer solutions and ideas make it much easier.\u201d\u00a0<\/p>\n<\/blockquote>\n<p><span data-contrast=\"auto\">Getting help from people who cared about her business\u2019s needs eliminated a big stress factor for Ezgi . This made the entire process of getting the online store up and running much easier than she expected.<\/span><\/p>\n<p><span data-contrast=\"auto\"> At ShopHERE, Ezgi found all the resources and help she needed to transition her business digitally without being lost in all the technical details.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote>\n<p>\u201cDon't be afraid to ask for help. I think the hardest part is that we think we need to do everything by ourselves, or we need to learn everything from the scratch.\u201d\u00a0<\/p>\n<\/blockquote>\n<p><span data-contrast=\"auto\">The ShopHERE program empowered Ezgi to feel more confident with running her online store and website, and she says,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote>\n<p>\u201cIt was always an idea to start my own business, but seeing the website and the online store made it real. Now it is something I own, and I can continue creating, changing and playing with it.\u201d\u00a0\u00a0<\/p>\n<\/blockquote>\n<p><span data-contrast=\"auto\">With the launch of her website and online store, Ezgi's biggest challenge now is also her biggest opportunity \u2013 marketing. When reflecting upon it, she says this challenge prompts her to leave her comfort zone, which makes it a great opportunity to learn and gain confidence.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<blockquote>\n<p>\u201cThe biggest opportunity of being online is that now I have the ability to create the environment I want to work and live in.\u201d\u00a0<\/p>\n<\/blockquote>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-265061\" src=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2023\/12\/20231107_094539-768x1024.jpg\" alt=\"\" width=\"291\" height=\"388\" srcset=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2023\/12\/20231107_094539-768x1024.jpg 768w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2023\/12\/20231107_094539-225x300.jpg 225w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2023\/12\/20231107_094539-1152x1536.jpg 1152w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2023\/12\/20231107_094539-1536x2048.jpg 1536w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2023\/12\/20231107_094539-9x12.jpg 9w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2023\/12\/20231107_094539-1200x1600.jpg 1200w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2023\/12\/20231107_094539-scaled.jpg 1920w\" sizes=\"auto, (max-width: 291px) 85vw, 291px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>D\u00e9couvrez <a href=\"http:\/\/reconnectbeauty.ca\/\">Reconnect Beauty<\/a> to check out their skincare line and learn more about the clean beauty movement.\u00a0 You can also check them out on <a href=\"https:\/\/www.instagram.com\/reconnectbeauty\/\">Instagram<\/a>.\u00a0<\/strong><\/p>\n<p><strong>Want to grow your business and succeed in the digital space? Be sure to check out the ShopHERE powered by Google Program by clicking <a href=\"https:\/\/programs.digitalmainstreet.ca\/shophere-signup?utm_source=DMS_Blog&utm_medium=Blog&utm_campaign=DMS_Blog_Launch\">sur ce site<\/a>.\u00a0<\/strong><\/p>","protected":false},"author":120742,"template":"","shophere-industry":[21881],"class_list":["post-265057","shophere-post","type-shophere-post","status-publish","hentry","shophere-industry-beauty"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Healing Nature One Step at a Time: Reconnect Beauty\u2019s Journey with ShopHERE - Digital Main Street<\/title>\n<meta name=\"description\" content=\"Based in Waterloo, Ontario, Ezgi Demircan Ozelcaglayan is the proud owner of Reconnect Beauty. Ozelcaglayan turned to the ShopHERE powered by Google program to get help with building, running and managing her online shop.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalmainstreet.ca\/fr\/shophere-post\/reconnect-beauty\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Healing Nature One Step at a Time: Reconnect Beauty\u2019s Journey with ShopHERE\" \/>\n<meta property=\"og:description\" content=\"Based in Waterloo, Ontario, Ezgi Demircan Ozelcaglayan is the proud owner of Reconnect Beauty. 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