{"id":88532,"date":"2020-09-18T14:50:48","date_gmt":"2020-09-18T18:50:48","guid":{"rendered":"https:\/\/digitalmainstreet.ca\/?post_type=shophere-post&#038;p=88532"},"modified":"2021-06-07T10:45:03","modified_gmt":"2021-06-07T14:45:03","slug":"bahaar-fashions","status":"publish","type":"shophere-post","link":"https:\/\/digitalmainstreet.ca\/fr\/shophere-post\/bahaar-fashions\/","title":{"rendered":"How Bahaar Fashions Became An Online Studio With ShopHERE\u00a0"},"content":{"rendered":"<p>Before pursuing her passion for fashion, Rosie Sehmbi worked as a pharmacy technician in a local hospital for 15 years. After having her third child, Rosie decided to quit her job and open a business for her soul, as she always enjoyed putting outfits together and matching them with accessories. \u201cStaying home brought me this wonderful opportunity to become a business owner and working towards my passion has been absolutely lovely,\u201d said Rosie.\u00a0\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-88535 aligncenter\" src=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/family-photo-235x300.jpg\" alt=\"rosie_headshotDigital Main Street ShopHERE Program powered by Google Graduate, Bahaar Fashions\" width=\"262\" height=\"334\" srcset=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/family-photo-235x300.jpg 235w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/family-photo-803x1024.jpg 803w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/family-photo-768x979.jpg 768w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/family-photo.jpg 1196w\" sizes=\"auto, (max-width: 262px) 85vw, 262px\" \/><\/p>\n<p>Since 2015, Bahaar Fashions has been serving the GTA communities and providing affordable rates to their clients. Rosie sources her products directly from India by connecting with local female business owners. By working with other entrepreneurs, Rosie supports local businesswomen and provides them with their first orders. She explained: \u201cI always look for women that are starting off with their venture and we work together. Having them for vendors and working with them is always very rewarding.\u201d Through Bahaar Fashions, everyone has a personal stylist for any special occasion!<\/p>\n<p>Rosie Sehmbi\u2019s little home studio stopped welcoming her clients when COVID-19 hit, with no available space for social distancing. Her South Asian apparel business, Bahaar Fashions, searched for a new way to connect with her customers and the ShopHERE Program Powered by Google became the solution.\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-88536 aligncenter\" src=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/golden-cloth-300x300.png\" alt=\"Digital Main Street ShopHERE Program powered by Google Graduate, Bahaar Fashions\" width=\"300\" height=\"300\" srcset=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/golden-cloth-300x300.png 300w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/golden-cloth-150x150.png 150w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/golden-cloth-768x768.png 768w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/golden-cloth.png 800w\" sizes=\"auto, (max-width: 300px) 85vw, 300px\" \/><\/p>\n<p>The business owner found the ShopHERE experience to be extremely useful as having an online store opened up more doors for Bahaar Fashions.\u00a0<\/p>\n<blockquote>\n<p>\u201cThe ShopHERE Program is a great platform that any business can use. Online will be the new and upcoming way of doing things in the future,\u201d said Rosie.\u00a0\u00a0<\/p>\n<\/blockquote>\n<p>Selling online has been important for Bahaar Fashions as peak business times, from April to August, have been extremely quiet due to COVID-19 this year. \u201cSummer is the time for events, weddings and engagements and we cater to our clients with apparel and jewellery for those,\u201d commented Rosie. \u201cThere was no income this summer due to cancelled weddings and other events.\u201d<\/p>\n<p>Having an eCommerce functionality creates new opportunities for Bahaar Fashions as clients can view apparel and accessories from the comfort of their homes. Customers can easily browse through multiple collections and numerous styles such as phulkari, chinnon, velvet, and banarsi. Bahaar Fashions also markets necklace sets, rings and earrings that clients can match to their outfits. If someone is interested in customized three-piece attire, Bahaar Fashions offers online appointments to discuss one\u2019s vision and wishes. International shipping is also available for all items.\u00a0\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-88537 aligncenter\" src=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/necklace-and-ring-set-300x300.png\" alt=\"Digital Main Street ShopHERE Program powered by Google Graduate, Bahaar Fashions\" width=\"300\" height=\"300\" srcset=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/necklace-and-ring-set-300x300.png 300w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/necklace-and-ring-set-150x150.png 150w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/necklace-and-ring-set-768x768.png 768w, https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/necklace-and-ring-set.png 800w\" sizes=\"auto, (max-width: 300px) 85vw, 300px\" \/><\/p>\n<p>Rosie found her website to be a great organizational tool for controlling the stock: \u201cI know exactly what's on hand and what needs to be ordered.\u201d Rosie also highlighted her experience with her helpers who helped set up the website: \u201cJasmine and Priya were very professional and friendly. They knew exactly what to do and gave me feedback on everything from setting up to advertising the website.\u201d As a result, the website has a functional layout with easy navigation to all the collections.<\/p>\n<p>The potential for growth and attraction of new customers are the main reasons Rosie advises every small business to apply to the ShopHERE Program. She encourages entrepreneurs to stay optimistic and use the downtime to re-take product photos or learn more about advertising and promotion of their brand.<\/p>\n<blockquote>\n<p>\u201cThese past few months have been very hard for many businesses due to COVID-19 but it will end. Our businesses will once again pick up and start to do well. I hope for a fresh beginning with my new website!\u201d<\/p>\n<\/blockquote>\n<p>If you know a business owner who could benefit from the ShopHERE Program, <a href=\"https:\/\/digitalmainstreet.ca\/fr\/achatsici\/?utm_source=DMS_Blog&utm_medium=Blog&utm_campaign=DMS_Blog_Launch\">read more<\/a> about it here. To view all the amazing apparel by Bahaar Fashions, <a href=\"https:\/\/bahaarfashions.com\/\">check it out here.<\/a><\/p>","protected":false},"author":18517,"template":"","shophere-industry":[19280],"class_list":["post-88532","shophere-post","type-shophere-post","status-publish","hentry","shophere-industry-apparel"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How Bahaar Fashions Became An Online Studio With ShopHERE\u00a0 - Digital Main Street<\/title>\n<meta name=\"description\" content=\"Bahaar Fashions is a Digital Main Street ShopHERE Program powered by Google Graduate with a new online Shopify store selling unique South Asian fashion.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalmainstreet.ca\/fr\/shophere-post\/bahaar-fashions\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Bahaar Fashions Became An Online Studio With ShopHERE\u00a0\" \/>\n<meta property=\"og:description\" content=\"Bahaar Fashions is a Digital Main Street ShopHERE Program powered by Google Graduate with a new online Shopify store selling unique South Asian fashion.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digitalmainstreet.ca\/fr\/shophere-post\/bahaar-fashions\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Main Street\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DigitalMainStreet\/\" \/>\n<meta property=\"article:modified_time\" content=\"2021-06-07T14:45:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digitalmainstreet.ca\/wp-content\/uploads\/2020\/09\/family-photo-235x300.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@digital_mainst\" \/>\n<meta name=\"twitter:label1\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/digitalmainstreet.ca\\\/shophere-post\\\/bahaar-fashions\\\/\",\"url\":\"https:\\\/\\\/digitalmainstreet.ca\\\/shophere-post\\\/bahaar-fashions\\\/\",\"name\":\"How Bahaar Fashions Became An Online Studio With ShopHERE\u00a0 - 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