Mastercard

Years in business: More than 30
Head office located: Purchase, New York, United States

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Local Market Intelligence Tool

Provides insights that will drive some of the most important decisions a small-sized business can make about marketing and operations.

Local Market Intelligence provides insights that will drive some of the most important decisions a small-sized business can make about marketing and operations

  • Understand how your local market is performing, today and over time, and how you stack up.
  • Make informed decisions and measure results of key actions on location performance.
  • Measure impact of marketing changes or business improvements (i.e. renovations) on share of the market, purchase frequency and other metrics

 

By having a central dashboard view of store level performance compared to a competitive set of similar businesses, you will be able to define overall revenue, market share, and customer spend at competitive locations. 

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