Paid Search Advertising ( Google/Facebook )

Target your customers using multiple dimensions

Leveraging granular control over your marketing performance, search advertising allows you to reach target customers based on multiple dimensions including device, time, and location.

More control over who finds your page

Even when your SEO game is stellar, you can sometimes find yourself ranking for keywords you didn’t even mean to. Paid search marketing platforms like Google Ads et Publicités Facebook, allow you to have control over your ad copy to target your ideal buyer personas in various phases of the marketing funnel.

You don’t pay if they don’t click

If your ad captures thousands of impressions, you only pay if you actually get the clicks. This means that some people are probably seeing your company name and vital info, giving you exposure, and future recognition. But you only pay if the user actually visits your page.