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Digital Marketing Optimization
Insights and Strategy
Contextual online data analytics provides us with unique insights into customer behavior in the multichannel world. This data helps to select the right campaign strategy and manage ongoing optimization to grow traffic, conversion, and sales.
Google Ads
Our disciplined focus on retail search marketing has led us to develop tools and processes to build better retail experiences that help merchants sell to shoppers online or in physical stores.
Google Shopping
This is one of the most to promote your online and local inventory, boost traffic to your website or local store, and find better-qualified leads.
PLAs (Product Listing Ads) is now called Google Shopping Campaigns. Both terms are often used interchangeably and generally are both referring to Google Shopping in its current form.
Search Engine Optimization
SEO for retail sites is a necessity to build a successful online business.
SEO takes time and effort. Our disciplined approach that leverages data science gives us the ability to spot overlooked opportunities to grow store traffic and sales incrementally.
Email marketing and Marketing Automation
Create engagement with existing clients through the most effective communication and promotion vehicle available – email. Build long-term relationships through targeted email campaigns with relevant messaging and calls to action.
Automate and customize customer lifecycle emails: such as cart abandonment, birthdays, reminders, etc. so that you are always in touch with your customers.
