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Impact Copywriting Group

Years in business: 5 or less
Head office located: Calgary, Alberta, Canada

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Blog Content Creation

A Company Blog can be a tremendous source of continuous free website traffic if it is optimized for the search engines and updated on a consistent basis.

A Blog is a valuable element of any website by delivering crucial information to the visitors it attracts. It serves a number of important purposes and requires the skill and expertise of professional copywriters to engage visitors. Blog content must be written with the customer in mind moving them through the post and onto the next step.

We are not talking about a site that has been set up solely for blogging purposes and monetized to generate a little bit of cash. We’re talking about an entire section of a website that provides valuable information to visitors. It’s not there to specifically sell anything. It’s there to provide information. Delivering valuable free information builds trust, credibility, and lowers the buying threshold of prospective customers.

READ MORE HERE…

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