Traditional Medicine and Modern Marketing: Revitalizing digital presence with Cochrane TCM
Katelyn was looking for help with her online digital presence. There was strong competition in the market, and she wanted to work on her website and SEO to improve her chances of finding clients.
About the Business
Dr. Katelyn at Cochrane TCM offers personalized acupuncture services with a patient-centred approach tailored to each individual's unique needs and concerns. She also incorporates other natural healing modalities such as cupping, gua sha, electro-acupuncture, and herbal ointments to support her patients' health and well-being. Her treatment rooms are equipped with heat lamps, calming playlists, dim lighting, flannel sheet coverings, and bolsters to ensure the utmost comfort. By listening to her patient’s concerns, Katelyn works to empower her clients with the knowledge and tools they need to lead a happy, healthy life.
Key Business Challenge
Katelyn was looking for help with her online digital presence. There was strong competition in the market, and she wanted to work on her website and SEO to improve her chances of finding clients.
How did the Digital Service Squad help?
Our DSS team from Community Futures Centre West worked with Dr. Katelyn to make SEO optimizations and general best practices on her website. We strengthened her Google Business Profile with 360 photos and regular updates to her profile. These solutions helped increase her organic ranking and Google Business Profile placement so potential clients could quickly find her business.
“I had the pleasure of working with Erica for my business’s digital marketing, website, and SEO needs, and I can confidently say that she went above and beyond my expectations. Erica was incredibly informative, helpful, and dedicated to ensuring that my business had a strong online presence. From the very beginning, Erica took the time to understand my business and its goals, and then crafted a customized digital marketing plan that was tailored to my needs. She provided valuable insights and guidance every step of the way, and was always available to answer any questions that I had. I’m extremely grateful for Erica’s hard work and dedication, and would highly recommend her services to anyone looking to enhance their digital footprint and drive more traffic to their website.”
– Dr. Katelyn, Cochrane TCM
If you are in Cochrane or the surrounding area and looking for acupuncture or other treatments to help you reach optimal health, check out Cochrane TCM https://www.cochranetcm.com/
To learn more about Digital Main Street and how our Alberta Digital Service Squads can help your business, visit here.
Digital Main Street was created by the Toronto Association of Business Improvement Areas (TABIA) with direct support from the City of Toronto. DMS is also supported by a group of strategic business partners, including Google, Mastercard, Shopify, Meta, Intuit QuickBooks, Square, Lightspeed, Ebay and Canada Post.
Digital Main Street and Business Link have partnered to deliver the Digital Economy Program in Alberta. Through Digital Service Squads, the Digital Economy Program aims to help small businesses adopt digital technologies to grow and stay competitive. The Digital Economy Program is funded by the Government of Alberta and Prairies Economic Development Canada.
