Supporting Canada's Small Businesses with the CIRA .CA Gift Guide
Shop the 2021 .CA Small Business Gift Guide to support local Canadian businesses this holiday season.
Get Inspired & Start Shopping!
Digital Main Street is excited to share the 2021 .CA Small Business Gift Guide, presented by the Canadian Internet Registration Authority (CIRA). The CIRA team has thoughtfully curated a collection of gift guides that make it easy to #shoplocal and #shopsmall this season.
Support small Canadian businesses and find thoughtful items for everyone on your shopping list, from fashionistas and foodies to fun-lovers and pets. The .CA Gift Guide features everything from apparel, art and home décor, wellness gifts, pet treats and toys, music, games, and so much more.
Explore the entire 2021 .CA Gift Guide and start shopping here: cira.ca/canadian-gift-guide
How Canadians Are Shopping This Season
Many Canadians are embracing the return of in-store shopping this holiday season, thanks to retail stores reopening after last year’s lockdowns. But digital touchpoints continue to be a core part of the Canadian shopping experience, with 70% of shoppers (and 80% of new shoppers)* engaging with a brand’s digital touchpoints at least once before making a purchase. Nearly 60% of Canadians** plan on doing at least part of their holiday shopping online this year, indicating that the modern Canadian shopper is more omnichannel than ever.
Choosing a .CA domain for your small business’ online store not only shows that your business is Canadian, but also amplifies your brand’s credibility and recognition in the Canadian market. With a custom .CA domain, you can be confident that your audience sees you as 100% Canadian and accessible to the shoppers looking to support you this season.
How Digital Main Street & CIRA Help Canadian Businesses
When looking for the perfect gifts for their loved ones this year, Canadians will be choosing gifts that support their local communities. Digital Main Street and CIRA share this vision for strengthening Canadian SMBs.
Digital Main Street’s ShopHERE powered by Google Program has proudly supported ten small businesses in this year’s .CA Gift Guide, including entrepreneurs in the Fashion & Accessories, House & Living, Food & Drink, and Wellness categories. See if you can spot them in the guide, and tell us on Instagram how you’re shopping small this holiday season!
The CIRA .CA Gift Guide helps boost the visibility of dozens of Canadian small businesses across industries, and provides a glimpse into the support that CIRA provides to Canadian business owners. As Canada’s trusted authority for registering .CA domains and managing cybersecurity, CIRA continues to work every day for a safe, accessible, and resilient internet for all Canadians.
Want to learn more about CIRA? Click here to read Digital Main Street’s CIRA Partner Spotlight and discover how the CIRA team keeps Canadian SMBs connected with .CA domains.
