Archive News from Digital Main Street

While your smartphone or tablet is a vital business tool, we heard from many sellers that they rely on their computers for back-office operations. Their computer allows them access to tools and features that might not be available or optimized for iOS or Android devices.

Marketing is about more than increasing sales: It’s also about establishing relationships and building your brand. While word-of-mouth is a tried and trusted way to attract new customers, getting your business noticed by potential clients often requires more than a good product, great service and positive reviews. A killer marketing strategy can take your sales from mediocre to miraculous.

Shelter-in-place orders across the country have pushed food and beverage businesses to make difficult decisions about if and how they operate. From coffee shops and food trucks to Michelin-star restaurants, many are adapting their models to best serve their communities and their employees.

We’ve compiled tips – whether you’re still serving or you’re closed and need to maintain cash flow – as well as industry resources to help you manage your business right now.

The second in our Keep your business moving securely series, this post offers eight remote working essentials to help you stay focused, productive, and secure from home. You can try out these tips at your business and/or share this post with anyone who may be procrastinating!

It's time to uplevel your social media Photography for your brand and business!

Ads in Facebook Search Results offer a new way for you to reach people who are in this discovery mindset.

We all manage projects but not all of us are Project Managers. The new Microsoft Project is here to help you organize your tasks. It is designed to be both simple and powerful, so anyone can get started quickly and take control of any project right away.

Make no mistake: Accessibility and inclusivity is good for business. Very good. So good that when decision-makers first get the facts about hiring people with disabilities, an “aha” moment always follows. From getting more competitive to enriching your work culture, this post shares 10 compelling reasons to embrace accessibility and inclusivity.

One billion people, or 15 percent of the world’s population, experience some form of disability. In Canada, 22 percent of people over age 15 live with at least one disability—that’s over six million adults!