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Sensible Marketer Inc

Years in business: 6 - 15
Head office located: Calgary, Alberta, Canada

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Branding & Design

When you feel your brand needs a refresh because your business has evolved or it's been a while, or even if you're not attracting the right clientele. Let us help you develop a brand that is unique.

Brand Strategy: The big brand plan

When you have your branding basics covered but you need help establishing an action plan to get you where you want to go and cultivate a strong brand. With this package we help you ensure you are speaking to the right person, at the right time with the right message -with consistency! This package includes: Target buyer profiling, brand positioning, goals & objectives, customer touchpoint mapping, creative & brand audit, tactics & outreach plan, digital assessment of your brand.

Foundation & Voice: The bones of the brand

When you are just starting out, or not sure how to define your business and why people should choose you. Services included in this package include: brand story, mission statment, logo design, tagline & slogans, buyer persona, brand framework (promise, purpose, reasons to believe), brand character, voice & tone, key message matrix & SEO keywords.

Visual Design: What meets the eye

When you already have a business and know your vision and target audience. But it’s time to refresh your look, shift your target audience, or stay up to date. Services in this package include: mood board, colour palette, typography, primary and secondary logo, favicon, brand guidelines document.

Brand Identity & image: Your brand fully loaded

When you are looking to build your one-of-a-kind brand from scratch. This package will help you define your brand identity, design your Brand aesthetics and define a complete brand strategy to help you activate beyond paper and get customers quickly. Services in this package include: brand name, mission, story, tagline & slogans, culture & values, logo & favicon, colour palette, typography, buyer persona, competitive review, brand framework, brand character, voice & tone, unique value proposition, key message matrix, SEO keywords, client interviews.

 

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