Data Insight Group Inc. (DiG)

Years in business: 16 - 29
Head office located: Toronto, Ontario, Canada

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Customer Triage Process (CTP)

An agile proprietary approach to mapping out immediate next actions for your customers that helps you leverage your database to identify specific treatments to support your marketing and cx strategy.

Your plans are evolving daily, and you’re adjusting to new work routines, changing demands and more.  

No matter what your business is experiencing, the next 100 days are cirtical for your business and its relationship with customers.  Efforts will be needed to retain and winback existing customers (who may have experienced product shortages or delivery delays) and to convert new customers, who have tired your services for the first time, to become regular buyers.

And your customer database will be the key to your success.

That is why DiG has developed the Customer Triage Process (CTP) an agile proprietary approach to mapping out immediate next actions for your customers.  The CTP helps you leverage your database to idendify and flag individual customers and determine specific treatments to support your marketing and customer experience.

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