PRODUCT OR SERVICE
Ecommerce Starter / Refresh
This service is a comprehensive ecommerce audit and strategy development for your business that starts with an in-depth discovery workshop to ensure we are aligned on goals from the start.
This service is performed by Tremolo Consulting’s founding partner and managing director, Will Alexander who is a 20+ year professional leader in the digital marketing and ecommerce space. Will has worked for some of the biggest B2B and D2C brands in various industries throughout his career and is dedicated to helping small and medium sized businesses thrive in today’s competitive online market. With first-hand experience with both custom built and third-party e-commerce packages (Shopify, Shopify Plus, Woocommerce, Wix), Will can help you create the best ecommerce experience for your customers.
The roadmap followed includes:
- An in-depth discovery of your business and brand that includes interviews and working sessions with business owners and operators
- Audit of existing Offline and Online Sales Processes
- Audit of existing website (if applicable)
- Competitive Analysis
- Development and delivery of a Strategic Overview and either a 6 or 12-month Action Plan that will be reviewed and revised prior to implementation
- Implementation of the approved strategic plan and ongoing advisory through the duration of the engagement.
All engagements of this service will include an Ecommerce website Design, Development and Launch plan in addition to all or some of the following (depending on the scope of the engagement determined during discovery):
- Product Taxonomy and Navigation
- Product Photography
- Search Engine Optimization (SEO)
- Local and Global
- Onsite Digital Content Strategy (Blog, Whitepapers, Multimedia)
- Marketing Automation to maximize ecommerce sales
- User-Generated Content (product ratings & reviews, Q&A, etc.)
- Live Chat
- Loyalty Programs
- Inventory Management & Fulfillment
- Point of Sale (POS) Integration
- In-Store pickup & Delivery
- Sales Data & Analytics
- Privacy & Customer Data
- Strategic Resourcing (How and when to hire external or internal resources)
Pricing is dependent on the scope of the engagement.