Free Google My Business Optimization Report

Just in case you don’t know anything about GMB, it’s a free tool provided by Google that business owners can use to manage their online presence across the whole Google-controlled realm.

Think of GMB as Google’s equivalent of services like Yelp!, Facebook Places or Bing Places. But given the fact that Google has by far the biggest market share when it comes to internet-related services, it’s basically the only thing that is absolutely essential.

The bottom line is, you absolutely need to tend to the Google My Business listing of a business if you fancy the idea of dominating the local rankings. A GMB listing is critical if you want your business (or the businesses in your client list) to appear in Google Maps and in the local pack listings returned for local queries.