PRODUCT OR SERVICE
SEO Ranking
Here’s what no one else will tell you…or a least we haven’t heard it anywhere else …yet:
If you rank #1 for a given search term (called a ‘keyword’), you can expect about 48% of the traffic for that search. e.g. if 100 people search for the term “Dog trainer Belleville’ and you rank #1, about 48 of those 100 people will go to your website. But if you rank #2 that drops all the way down to 12%! That’s a huge difference. How huge? Well, if you move from #2 to #1 your traffic goes from 12% to 48% which is FOUR TIMES the traffic. It’s even more significant if you move from #3 to #1 as #3 gets about 8% of the traffic. Therefore your traffic increase is 600%. #4 gets about 6% and once you are off page 1, you get less than 3% of the traffic.
This is why our goal with Search Engine Optimization is to go for #1 rankings for our keywords of interest! And were happy to say that we have customers that are enjoying number 1 rankings for a multitude of keywords. One of our customers, for example, is MCC Dental (https://mccdental.com) and we are happy to say they have #1 keyword rankings for many terms in their industry ACROSS CANADA and in the UNITED STATES (not just local rankings!).
If having your website rank high organically i.e. in search results is important to you, get in touch to see how we can help you. We can help you determine if an investment in SEO makes sense for you.