Small Business Spotlight: Éstheteak
When Bhargav and Mansi Makadia moved to Canada, they faced a challenge familiar to many newcomers - finding meaningful work without local experience. Rather than let that stand in their way, they turned their shared love of design and craftsmanship into opportunity. Combining their skills and savings, they founded Éstheteak, a Toronto-based company specializing in premium kitchen cabinets, wardrobes, and custom room solutions for residential, commercial, and hospitality spaces.
What began as a leap of faith has grown into a thriving business built on creativity, precision, and purpose. At Éstheteak, every project reflects their belief that every space, like every person, is one of a kind. From concept to installation, Bhargav and Mansi work closely with clients to design functional, beautiful solutions that reflect individuality while elevating the everyday.
In early 2025, Éstheteak participated in the Canada Digital Adoption Program (CDAP), an experience Bhargav describes as “truly valuable” for their growing business. With guidance from the program, the team enhanced their Google SEO and website visibility, helping more clients discover their work online.
“Before the program, we relied heavily on our physical showroom and word of mouth,” Bhargav shares. “Now, digital adoption has expanded our reach and connected us with customers across Ontario. It’s shown us that a strong online presence isn’t optional—it’s essential for growth.”
The impact was immediate. By investing in SEO optimization and digital marketing strategies, Éstheteak expanded its reach across Ontario and began connecting with new audiences online. “Now, we’re getting inquiries from people who found us through Google, customers we never would have reached before,” says Bhargav. “It’s proof that digital tools can open doors far beyond your local market.”
Looking ahead, Éstheteak is focused on scaling its reach across the province and beyond, expanding into multi-unit developments and commercial spaces while continuing to champion sustainable practices. With co-founder Mansi Makadia recently named to the NKBA 30 Under 30 Class of 2025, the future is bright.
By continuing to invest in digital marketing, SEO, and innovative tools like virtual design consultations, Éstheteak is blending innovation with sustainability and design excellence, building a trusted name not only in Toronto, but across Canada.
Are you small business in Toronto looking for support with your digital strategy? Connect with our Digital Service Squad by booking an appointment here, or sending us an email to [email protected]
