Digital Main Street Squad

The Digital Main Street Squad is a team of trained students and/or recent graduates with strong Technology and Digital Marketing skills and experiences that BIAs can access to provide to their business members.

Through the Digital Main Street Squad businesses receive targeted support to get started, grow their digital presence and grow their business.

The goals of the Digital Main Street Squad are to:

Help main street businesses complete their onboarding and digital assessment

  • Review their digital roadmap and recommendation and set priorities
  • Provide some guidance, resources and recommendations on how businesses can progress digitally.
  • Implement free and easy-to-use digital tools and technologies

The Digital Main Street Squad are also “Trusted Verifiers” with Google, giving them the unique ability to add or edit business information in Google My Business – literally putting businesses on the map.

 

Case Studies

Marlborough’s has found a way to beat Amazon at its own game

October 09, 2018

Marlborough’s has found a way to beat Amazon at its own game

October 09, 2018

As one of the longest standing businesses in the Bloor West Village area, Marlborough’s has become a symbol of Bloor West Village’s continuous innovation amidst the changing retail environment.

A tale of two cinemas: Toronto’s Fox Theatre and Kitchener’s Apollo Cinema

September 04, 2018

A tale of two cinemas: Toronto’s Fox Theatre and Kitchener’s Apollo Cinema

September 04, 2018

Inspired by their love of cinema, Daniel Demois and Andy Willick revitalized two aging theatres – the Fox Theatre in Toronto’s Beaches neighbourhood and the Apollo Cinema in Kitchener – drawing in moviegoers with a blend of classic, contemporary and cult hits. Now they’re refining their digital approach to connecting ...

Flexday’s mission to turn restaurants into beautiful co-working spaces

August 08, 2018

Flexday’s mission to turn restaurants into beautiful co-working spaces

August 08, 2018

With an eye on disrupting the commute, Toronto start-up Flexday is working with restaurants to transform them into fully-outfitted co-working space during the daytime hours and bring more business through the doors.

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