Digital Main Street Squad

The Digital Main Street Squad is a team of trained students and/or recent graduates with strong Technology and Digital Marketing skills and experiences that BIAs can access to provide to their business members.

Through the Digital Main Street Squad businesses receive targeted support to get started, grow their digital presence and grow their business.

The goals of the Digital Main Street Squad are to:

Help main street businesses complete their onboarding and digital assessment

  • Review their digital roadmap and recommendation and set priorities
  • Provide some guidance, resources and recommendations on how businesses can progress digitally.
  • Implement free and easy-to-use digital tools and technologies

The Digital Main Street Squad are also “Trusted Verifiers” with Google, giving them the unique ability to add or edit business information in Google My Business – literally putting businesses on the map.

 

Case Studies

Olive’s Oddments goes online to get around Locke Street construction in Hamilton

November 27, 2019

Olive’s Oddments goes online to get around Locke Street construction in Hamilton

November 27, 2019

With Hamilton’s Locke Street under construction, Thompson has seen an unprecedented interruption to that foot traffic. “We've been in business 35 years and this is the worst year we've ever experienced as far as traffic flow.”

Lift Lock Escape taps Digital Main Street to decipher the labyrinth of social media analytics

November 19, 2019

Lift Lock Escape taps Digital Main Street to decipher the labyrinth of social media analytics

November 19, 2019

“You wanna reach more people, ” says Wallwork. “And the only way to do that is advertising and the other forms of advertising have had zero success, so to be able to up our digital presence is huge.”

Ottawa’s Trendy Glebe Neighbourhood Invests in Digital Future

November 04, 2019

Ottawa’s Trendy Glebe Neighbourhood Invests in Digital Future

November 04, 2019

Tucked in the elbow of the Rideau Canal, Ottawa’s the Glebe neighbourhood is a unique enclave. It boasts a historic butcher, baker and candlestick maker style main street alongside a world class entertainment complex and urban park. It’s that diversity that keeps the business community there tight, a neighbourhood set ...

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