PRODUCT OR SERVICE
Agnostic Advice from our Chief Marketing Officer
In our attention economy, it takes a really big idea to attract the attention of local customers and get them to visit your offline store or eCommerce website. Unless digital marketing or social media contains a “Big Idea”, to distract consumers, they’ll continue to scroll thru online content like a ship passing thru the night.
Use this 15-minute strategy call with Mike Kwal to ask questions about your business and what you should be doing to double-down on digital marketing. Mike will provide agnostic advice and recommendations to solopreneurs, mom & pop shops, micro businesses and larger small businesses. If you’re not sure what questions to ask, Mike will ask you questions about your business and show you what’s possible.
Topics you could discuss with Mike
- What’s the best strategy to drive traffic in-store or eCommerce store?
- Which e-Commerce store is robust enough for you?
- Which inventory & POS system is right for your grocery store?
- How to use LinkedIn to generate leads?
- How to use Facebook to generate awareness to your store?
- Recommendations to set up Google Ads on your own?
- How to set up Google Tag Management & Analytics
- How to use Heat Maps to for Conversion Optimization?
- How much should you spend on digital ads each month?
- How to use Google My Business & rank in the Top 3 Pack in 1 week
- What to look for in an SEO agency or person before you hire them?
- How to DIY research where customers are searching for your store?
- Choosing one or both – Google Ads or Facebook Ads?
- Building a social media plan for your store?
- How content marketing helps your store get website traffic?
- How to scale your business using a sales funnel & digital ads?
- Setting up Email Marketing tools & autoresponse campaigns?
- How to fine-tune your sales messaging?
– Mike Kwal, MD at Mike Kwal Digital