Tags from Digital Main Street

These international shipping must-knows make it easier to grow your cross-border e-commerce sales

January 04, 2018

Modern technology allows even the smallest e-commerce retailer to reach the entire world. Still, instead of pursuing an entire planet of potential customers, many small to medium sized businesses don't sell beyond their own borders. Some are deterred by the belief that international sales are too complex, while others feel it's beyond the capacity of their business. In truth, the processes and regulations involved in growing your business through international shipping aren't as complicated as you might think. Here's a look at some of the high-level issues to consider.

Build customer loyalty by optimizing your shopping experience.

December 12, 2017

Customer acquisition is often the primary goal of growing e-commerce businesses, but customer retention is the real ticket to growth. Loyal customers create a steady revenue stream that's easier and less expensive to sustain than finding new customers.

2017 Holiday plan: Even out peaks and valleys to maximize sales

August 17, 2017

Online retailers, regardless of their size, are often so busy handling day-to-day details of the business that holiday preparations can get pushed aside. While key selling periods like Cyber Week and Boxing Week can feel far away, early planning goes a long way towards attracting more customers, and finishing the year with a bang.

Find the picking method that’s right for your e-commerce store

July 14, 2017

You’ve got your e-commerce warehouse set up and the orders are rolling in. Or maybe you’ve been operational for a while and you’re looking to make some changes

Digital marketing does better with a physical component

June 12, 2017

When marketers go “all in” on digital campaigns, they may feel like they’re set up for success, but they’re actually losing out on the benefits that physical marketing provides in reinforcing their message.

Canadian merchants should look to the U.S. for new business

May 31, 2017

Canadian companies sitting atop the world’s largest consumer market should view cracking that market as an opportunity rather than a daunting challenge, according to a leading business strategist.

The best way to set-up your ecommerce shipping warehouse

May 12, 2017

Learn the best way to set up your ecommerce store’s warehouse and shipping stations. Advice and tips from Aaron Rubin, ShipHero’s founder and CEO.

Technology solutions help small businesses stand out among e-commerce giants

March 28, 2017

Canadian retailers need to differentiate themselves from the world’s largest e-commerce business in terms of service and delivery times, says Robert Gilbreath, vice-president of marketing and partnerships with e-commerce software provider ShipStation.

E-commerce returns: from costly complication to competitive advantage

March 16, 2017

Did you know that one-third of Canadian shoppers identify the ease of making a return as a critical factor in their decision to purchase?