Tools to help your business adopt digital technology
Digital Main Street has compiled a list of tools, how-to guides and tutorials available to assist all main street business in embracing digital technology. You can find information on: how to build your online presence, using social media effectively, paid advertising, and much more.
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What Are Social Media Analytics and Why Do They Matter?
Social media isn’t just about pretty pictures and catchy captions—it’s a powerful tool that can either boost your business to new heights or leave you shouting into the void. But how do you know if your posts are actually making an impact? Enter social media analytics: the key to transforming ...
Holiday Season Marketing – Maximizing Quality Content For Small Businesses
One of the most effective ways to reach your customers during the holiday season is through content marketing on social media. In this blog, we will be discussing how to make the most of your seasonal marketing by focusing on high-quality and holiday-specific content.
Turning Transactions into Relationships
Building strong customer relationships is the foundation of any successful business. A relationship with a customer can take many forms, and often, consumer and business relationships tend to be defined as transactional. In this blog, we want to highlight the importance of turning transactional relationships into longstanding communal relationships and ...
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