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Archive News from Digital Main Street

Junction bakery Noctua re-invests in digital presence and watches it rise

Junction bakery Noctua re-invests in digital presence and watches it rise
Andrew Seale | June 29, 2022
For a time, Daniel Sáez’s Noctua bakery embraced ephemerality, living in the inbetween of pop-ups, Shopify sales and social media buzz, his photogenic bread and pastries selling out weekly for months on end. It worked and felt like the logical next step in a career that included managing kitchens and baking for Sud Forno, Terroni, and the Beet.
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The Glen Fitness Studio works out the best way to use digital

The Glen Fitness Studio works out the best way to use digital
Andrew Seale | June 22, 2022
The day after COVID-19 hit Canada, Barbara Gill knew the pandemic was going to have an irrevocable impact on The Glen Fitness Studio, the fitness centre she’d opened in Glen Williams just outside Georgetown in 2013.
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C&R Safety Training Solutions steps out of its comfort zone with digital transformation

C&R Safety Training Solutions steps out of its comfort zone with digital transformation
Andrew Seale | June 15, 2022
In North Bay, C & R Safety Training Solutions is one of only a handful of businesses offering safety training. It’s a resource-rich area and home to a widespread of industries requiring certification for Ministry of Labour health and safety training, Red Cross and Technical Standards and Safety Authority courses. To put it in perspective: C & R Safety Training Solutions offers 40 courses and certifications.
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Butter Dream Cakes bakes e-commerce into her unconventional storefront strategy

Butter Dream Cakes bakes e-commerce into her unconventional storefront strategy
Andrew Seale | June 08, 2022
On weekdays Butter Dream Cakes owner Meganne Belisle tirelessly bakes a near-unending lineup of custom cake orders and cupcake batches out of the kitchen in her Picton shop. The storefront is closed so it’s mostly a time of solitude devoted to sweet concoctions of mathematically precise baking magic punctuated with a little podcast bingeing while she’s at it.
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Lyndhurst gift shop The Green Gecko puts storytelling at centre of digital strategy

Lyndhurst gift shop The Green Gecko puts storytelling at centre of digital strategy
Andrew Seale | May 24, 2022
People who visit The Green Gecko boutique in the quaint village of Lyndhurst often leave with stories. Sometimes those stories come in the form of unique decor Terri Dawson and her husband Peter have found during their travels throughout South East Asia or handmade goods they’ve sourced from local artisans. Sometimes it’s just an exchange about the stunning Victorian home they’ve converted into a small gift shop.
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Red Barn Brewing Co. turns homebrew heritage into future-forward brewhouse

Red Barn Brewing Co. turns homebrew heritage into future-forward brewhouse
Andrew Seale | March 03, 2022
When Denny Vervaet, founder of Red Barn Brewing Co., lost his grandfather in 2001, he kept a small stubby beer bottle as a reminder. It was a token for all the bottles of his grandfather’s brewing experiments that Vervaet capped as a kid and the stories his grandfather, who was born in Belgium, told him like the one about the cat that fell in a batch of the beer.
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Backyard Birder’s Digital presence helps it take flight

Backyard Birder’s Digital presence helps it take flight
Andrew Seale | February 25, 2022
For most of Monique Paajanen’s life, the birds dancing on tree branches and swirling overhead were a mild curiosity. Sure, Paajanen and her sister, Danielle Audrey, had grown up feeding them from time to time and their father built birdhouses and feeders as a hobby. But the true spark of curiosity that would eventually lead to Paajanen and Audet opening Backyard Birder, their Sudbury shop, came when Paajanen met her husband Tapio.
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Windy Shores Café gains momentum with digital presence

Windy Shores Café gains momentum with digital presence
Andrew Seale | December 07, 2021
Thunder Bay’s Windy Shores Café was borne of a dinner conversation between Natasha Allan, her husband Kyle and his brother Cory. Cory was relocating his shop KÜHL Interiors to Marina Park and envisioned a coffee shop linked to his store. “(Cory) was asking if we knew anyone who would want to open a coffee shop,” says Allan. “My husband and I looked at each other and said why don't we open a business? It was kind of spur-of-the-moment.”
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Art Rocks & Healing Yoga Café embraces new forms 

Art Rocks & Healing Yoga Café embraces new forms 
Andrew Seale | November 29, 2021
Entrepreneurship can be business acumen and strategy and audacity and instincts and whatever words will contain the uncontainable but more than that it is endurance – it’s your ability to capture and keep pace with your vision while the world changes around you. Audrey O’Marra’s Art Rocks & Healing Yoga Café in Dunnville is a manifestation of that sentiment.  
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Dickie’s Cooking School procède à l’apprentissage en ligne

Dickie’s Cooking School procède à l’apprentissage en ligne
Darryl Julott | September 14, 2021
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