How To Score Influencer Partners as a Small-Business Owner
How To Score Influencer Partners as a Small-Business Owner
Tags from Digital Main Street
Events
Free Ontario Program: How An Online Store Can Boost Your Business
Thursday, March 23
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Free Ontario Program: How An Online Store Can Boost Your Business
Date / Time
Thursday, March 23rd, 2023 -
Thursday, Mar 23rd, 2023
Thursday, Mar 23rd, 2023
11:30 am - 12:30 pm
Where
Webinar - Online
Toronto, ON, Canada
Events
Free Ontario Program: How An Online Store Can Boost Your Business
Thursday, March 16
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Free Ontario Program: How An Online Store Can Boost Your Business
Date / Time
Thursday, March 16th, 2023 -
Thursday, Mar 16th, 2023
Thursday, Mar 16th, 2023
11:30 am - 12:30 pm
Where
Webinar - Online
Toronto, ON, Canada
Events
Free Ontario Program: How An Online Store Can Boost Your Business
Thursday, March 30
Book Now
Free Ontario Program: How An Online Store Can Boost Your Business
Date / Time
Thursday, March 30th, 2023 -
Thursday, Mar 30th, 2023
Thursday, Mar 30th, 2023
11:30 am - 12:30 pm
Where
Webinar - Online
Toronto, ON, Canada
Tools
The Future of Restaurants Report: 2023
The Future of Restaurants Report: 2023
To understand where the restaurant industry stands today and the opportunities that lie ahead, Square worked with Wakefield Research to survey 500 U.S. and 500 Canadian restaurateurs and 2,000 nationally representative U.S. and Canadian adults ages 18+ for our third annual Future of Restaurants report. The findings, along with insights from successful Square sellers and industry insiders across North America, provide a look back over the past year to help show us what’s shaping the future.
Tools
The Future of Retail Report: 2023 Edition
The Future of Retail Report: 2023 Edition
To help retailers chart their path toward success in 2023, Square worked with Wakefield Research to survey 500 retail owners and managers in the US and 500 retail owners and managers in Canada, as well as 2,000 nationally representative US and Canadian adults over the age of 18. Square sellers also shared insights from their point of view on steps they’re taking first hand, or plan to take, to navigate the future of their retail store and the needs of their customers.
News
The consumer speaks: 7 trends that could define ecommerce in 2023
February 28, 2023
The consumer speaks: 7 trends that could define ecommerce in 2023
February 28, 2023
At Canada Post, we have access to exclusive consumer insights. Each year, we conduct extensive research on consumer shopping preferences – covering the changing expectations around digital and omnichannel experiences, to help merchants plan and adapt to online shopper preferences. Here are 7 notable trends for 2023 to inspire your thinking, fuel your planning and keep you one step ahead of the consumer – and your competition.
News
Exclusive offer from QuickBooks!
February 20, 2023
Exclusive offer from QuickBooks!
February 20, 2023
Join the thousands of small businesses who use QuickBooks to run their businesses.
Tools
Online Merchandising Guide: 8 Strategies To Implement Today
Online Merchandising Guide: 8 Strategies To Implement Today
Retail merchandising techniques like these help you attract customers and sell more to them. What we want to know is: have you put as much thought into your online merchandising strategy?
News
Learning from Creators: tips for small businesses getting started with Reels
February 06, 2023
Learning from Creators: tips for small businesses getting started with Reels
February 06, 2023
Meta and BuzzFeed expert panel shared their top advice for entrepreneurs looking to step up their Reels game
Tools
20 Steps to Increase your Valentine's Day Sales
20 Steps to Increase your Valentine's Day Sales
Since the day of hearts is upon us, we thought it’s high time to remind merchants about the things they can do to spread the love. You don’t have to be in the flowers or gifts industry to show your V-Day spirit.
News
The Future of Commerce: 2023 Edition - From Square
February 03, 2023
The Future of Commerce: 2023 Edition - From Square
February 03, 2023
Square partnered with Wakefield Research to survey North American consumers, retail owners and restaurant owners to uncover insights about the 2023 commerce landscape.
News
Retail Trends and Predictions 2023
December 13, 2022
Retail Trends and Predictions 2023
December 13, 2022
To help you gear up for 2023, Lightspeed has put together a roundup of top retail trends and predictions for the coming year.
News
Your 2022 guide to drive retail sales and reach new customers with Google this holiday season
November 16, 2022
Your 2022 guide to drive retail sales and reach new customers with Google this holiday season
November 16, 2022
Whether you’re looking to optimize your existing marketing mix or make a game plan for the holiday season, this guide has you covered.
Events
Celebrating Small Businesses | Entrepreneurs Share Digital Success Stories
Wednesday, July 28
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Celebrating Small Businesses | Entrepreneurs Share Digital Success Stories
Date / Time
Wednesday, July 28th, 2021 -
Wednesday, Jul 28th, 2021
Wednesday, Jul 28th, 2021
5:00 pm - 6:00 pm
Where
Online Webinar - Access from anywhere
Toronto, ON, Canada
News
Small Businesses with Mighty Hearts
January 30, 2021
Small Businesses with Mighty Hearts
January 30, 2021
Tools
Managing Open Tabs: No Longer a Hassle
Managing Open Tabs: No Longer a Hassle
“Can I open a tab?” Five words every bartender wants to hear, as they usually translate into higher sales (which usually translates into higher tips). But managing open tabs can be a headache. So we’re making it way easier for you with our new Open Tickets feature in Square Point of Sale, a simple, easy way to keep track of multiple open tabs.
Tools
We’ve compiled tips – whether you’re still serving or you’re closed and need to maintain cash flow – as well as industry resources to help you manage your business right now.
How to Manage Your Food and Beverage Business During COVID-19
How to Manage Your Food and Beverage Business During COVID-19
Shelter-in-place orders across the country have pushed food and beverage businesses to make difficult decisions about if and how they operate. From coffee shops and food trucks to Michelin-star restaurants, many are adapting their models to best serve their communities and their employees.We’ve compiled tips – whether you’re still serving or you’re closed and need to maintain cash flow – as well as industry resources to help you manage your business right now.
Events
Small Business Stories | Challenges, wins and going digital
Tuesday, October 13
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Small Business Stories | Challenges, wins and going digital
Date / Time
Tuesday, October 13th, 2020 -
Tuesday, Oct 13th, 2020
Tuesday, Oct 13th, 2020
6:30 pm - 7:30 pm
Where
Online Webinar - access from anywhere
Digital Main Street, Spadina Avenue, Toronto, ON, Canada
Events
Small Business Stories | Challenges, wins and going digital
Saturday, September 19
Book Now
Small Business Stories | Challenges, wins and going digital
Date / Time
Saturday, September 19th, 2020 -
Saturday, Sep 19th, 2020
Saturday, Sep 19th, 2020
2:00 pm - 3:00 pm
Where
Online Webinar - access from anywhere
Toronto, ON, Canada
News
Facebook Canada Launches Grant Program and New Supports for Small Businesses
May 27, 2020
Facebook Canada Launches Grant Program and New Supports for Small Businesses
May 27, 2020
To help support small businesses, Facebook Canada launched a program with nearly $3.5 million dedicated to supporting small businesses.
Events
Small Business Websites 101: Online Webinar
Wednesday, June 03
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Small Business Websites 101: Online Webinar
Date / Time
Wednesday, June 3rd, 2020 -
Wednesday, Jun 3rd, 2020
Wednesday, Jun 3rd, 2020
6:00 pm - 8:00 pm
Where
Online Webinar - Access from anywhere
Toronto, ON, Canada
News
Resources for Small Businesses during COVID-19
April 15, 2020
Resources for Small Businesses during COVID-19
April 15, 2020
Events
Website Building for Beginners Boot Camp - April 7
Tuesday, April 07
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Website Building for Beginners Boot Camp - April 7
Date / Time
Tuesday, April 7th, 2020 -
Tuesday, Apr 7th, 2020
Tuesday, Apr 7th, 2020
9:00 am - 12:30 pm
Where
Toronto City Hall, Committee Room 4
100 Queen St W, Toronto, ON M5H 2N2, Canada
Events
Web Presence Boot Camp - March 17
Tuesday, March 17
Book Now
Web Presence Boot Camp - March 17
Date / Time
Tuesday, March 17th, 2020 -
Tuesday, Mar 17th, 2020
Tuesday, Mar 17th, 2020
9:00 am - 12:30 pm
Where
Toronto City Hall, Committee Room 4
100 Queen St W, Toronto, ON M5H 2N2, Canada
Events
Email Marketing Boot Camp - March 3
Tuesday, March 03
Book Now
Email Marketing Boot Camp - March 3
Date / Time
Tuesday, March 3rd, 2020 -
Tuesday, Mar 3rd, 2020
Tuesday, Mar 3rd, 2020
9:00 am - 12:30 pm
Where
Toronto City Hall, Committee Room 4
100 Queen St W, Toronto, ON M5H 2N2, Canada
News
40 Customer Service Stats to Know in 2020
January 06, 2020
40 Customer Service Stats to Know in 2020
January 06, 2020
Businesses and consumers have a very different relationship than they did a few decades ago. Back then, what mattered most to customers were low prices and high quality. Advertisements were more product-oriented, focusing on the tangible benefits of the product and how high quality correlated with a better brand. Nowadays, many advertisements are becoming consumer-oriented, focusing on the positive experiences that will result from a customer's use of the product. This is due to the increasing emphasis on customer experience.
Tools
Video is the future of Instagram and a ton of brands are now creating long-form video content for IGTV to drive real business results.
IGTV is super-immersive, and (recently) really well connected to Instagram so it’s easy to align your Instagram audience with your IGTV content — if you haven’t already, it’s time to jump on board the trend!
We sat down with Jon Youshaei, Product Marketing Manager of IGTV from Instagram HQ to get his best tips on how to create a successful IGTV strategy! Here’s what we learned:
How to Build an Amazing IGTV Strategy (According to Instagram!)
How to Build an Amazing IGTV Strategy (According to Instagram!)
Want to build an amazing IGTV strategy for your business?Video is the future of Instagram and a ton of brands are now creating long-form video content for IGTV to drive real business results.
IGTV is super-immersive, and (recently) really well connected to Instagram so it’s easy to align your Instagram audience with your IGTV content — if you haven’t already, it’s time to jump on board the trend!
We sat down with Jon Youshaei, Product Marketing Manager of IGTV from Instagram HQ to get his best tips on how to create a successful IGTV strategy! Here’s what we learned:
Tools
How to Send Effective Order Confirmation Emails [Examples + Template]
How to Send Effective Order Confirmation Emails [Examples + Template]
Ultimately, when done right, email confirmations can help create customer loyalty, build awareness around other products or services, and drive traffic to your blog or social media accounts.
News
Independent Retailers in Canada Struggle for Survival
August 22, 2019
Independent Retailers in Canada Struggle for Survival
August 22, 2019
Tools
7 Tips for Reposting Instagram Stories & User-Generated Content
7 Tips for Reposting Instagram Stories & User-Generated Content
Why is UGC so valuable? 75% of consumers rely on social media to help them with buying decisions, so sharing real reviews & real content from your own customers can help you make sales & increase loyalty. 🥰
News
Rogers Small Business Centres – A Great Resource for Your Small Business
March 28, 2019
Rogers Small Business Centres – A Great Resource for Your Small Business
March 28, 2019
Tools
A Guide To Maximizing Customer Retention
A Guide To Maximizing Customer Retention
There is nothing like getting your first sale from a customer, and then watching for future sales that never arrive. Learning how to retain customers after that primary sale is critical if you want to be a more successful business owner. Consider these points to increase customer retention rates.
Tools
Microsoft Azure Essentials: Fundamentals of Azure, Second Edition
Microsoft Azure Essentials: Fundamentals of Azure, Second Edition
This book covers the fundamentals of Azure you need to start developing solutions right away. It concentrates on the features of the Azure platform that you are most likely to need to know rather than on every feature and service available on the platform.
Tools
13 Highly Effective Ways to use Influencer Marketing as a Small Business. A How-To Guide.
13 Highly Effective Ways to use Influencer Marketing as a Small Business. A How-To Guide.
When many small business owners think of influencer marketing they picture brands paying large amounts for celebrities like the Kardashians to market their products online.
News
Great Canadian Success Stories
January 29, 2018
Great Canadian Success Stories
January 29, 2018
Learn from the some of the best successful business owners in Canada. Great Canadian small business owners share their success stories featuring the Microsoft Cloud and Office 365. Get inspired to modernize the way you manage your business.
News
SMBs excited about technology, but need help taking advantage, Startup Canada finds
December 20, 2017
SMBs excited about technology, but need help taking advantage, Startup Canada finds
December 20, 2017
Governmental, technology and industrial sectors can provide crucial support to small businesses
News
Why every business is a digital business
November 20, 2017
Why every business is a digital business
November 20, 2017
With so many day-to-day business functions relying on online access, the reality is that every business is digital.
News
Delivering smiles and growing exponentially online
November 16, 2017
Delivering smiles and growing exponentially online
November 16, 2017
Sometimes you’ve got to know when to fold. Kim Gans had been selling scrumptious cookies from her gourmet retail store Sweet Flour Bake Shop in Toronto's Bloor West Village for six years. She loved her store, and even aspired to open a second, but the time had come to close its doors.
News
How to Attract More Customers with Multimedia Content: A Small Business Guide
May 02, 2017
How to Attract More Customers with Multimedia Content: A Small Business Guide
May 02, 2017
It’s not just content that’s king: truth be told, it’s multimedia content that reigns supreme. If you want to attract more customers, there’s no doubt that your small business should include multimedia content in its digital marketing strategy.
