Tags from Digital Main Street
Digital Economy Program Wrap-Up: Over 8,700 small businesses supported across Alberta
March 20, 2025
Digital Economy Program Wrap-Up: Over 8,700 small businesses supported across Alberta
March 20, 2025
Driving digital innovation and economic resilience for Alberta's small businessesSomething big is happening for small businesses
March 19, 2025
Something big is happening for small businesses
March 19, 2025
Shop Canadian, Ship Canadian with Canada Post's deepest discounts everDigital Spring Cleaning Made Easy
Digital Spring Cleaning Made Easy
Grab your virtual broom and dustpan and give your online presence a fresh, spring start. Review these key activities and use the attached comprehensive Digital Spring Cleaning Checklist to set yourself up for success in this new season of warmth and new beginnings!Building Better Customer Personas: A Guide to Deeper Audience Insights
Building Better Customer Personas: A Guide to Deeper Audience Insights
In this guide, we’ll walk you through how refining your customer personas can transform your marketing efforts, helping you connect with your audience on a more personal level and boost engagement, messaging, and sales.Refining Your Social Media Strategy: Elevate Your Next Campaign
Thursday, March 20
Refining Your Social Media Strategy: Elevate Your Next Campaign
Thursday, Mar 20th, 2025
The Future of (Local) Commerce: 2025 Edition
February 06, 2025
The Future of (Local) Commerce: 2025 Edition
February 06, 2025
Square has compiled one-of-a-kind consumer and business insights from the restaurant, beauty, and retail industries in their 2025 reports.Modern E-Commerce Trends – Strategies for 2025 and Beyond
Modern E-Commerce Trends – Strategies for 2025 and Beyond
A new year is a fresh opportunity to set resolutions—both personally and professionally. Small business owners can use this new year’s motivation to create an improved version of their business by implementing 2025’s key trends to their strategies. Think – New Year, Fresh You.A Modern E-Commerce Plan – Planning for 2025 and Beyond
Tuesday, February 18
A Modern E-Commerce Plan – Planning for 2025 and Beyond
Tuesday, Feb 18th, 2025
Launch a Successful Social Media Campaign for Your Small Business
Thursday, February 27
Launch a Successful Social Media Campaign for Your Small Business
Thursday, Feb 27th, 2025
What Are Social Media Analytics and Why Do They Matter?
What Are Social Media Analytics and Why Do They Matter?
Social media isn’t just about pretty pictures and catchy captions—it’s a powerful tool that can either boost your business to new heights or leave you shouting into the void. But how do you know if your posts are actually making an impact? Enter social media analytics: the key to transforming guesswork into a winning strategy.Launch a Successful Social Media Campaign for Your Small Business
Thursday, January 23
Launch a Successful Social Media Campaign for Your Small Business
Thursday, Jan 23rd, 2025
Holiday Season Marketing – Maximizing Quality Content For Small Businesses
Holiday Season Marketing – Maximizing Quality Content For Small Businesses
One of the most effective ways to reach your customers during the holiday season is through content marketing on social media. In this blog, we will be discussing how to make the most of your seasonal marketing by focusing on high-quality and holiday-specific content.Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, February 13
Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, Feb 13th, 2025
Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, January 09
Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, Jan 9th, 2025
6 insights to save time and maximize revenue with a personalized approach this holiday season
November 04, 2024
6 insights to save time and maximize revenue with a personalized approach this holiday season
November 04, 2024
Did you know that 71% of customers are more likely to purchase from companies that send personalized emails?Turning Transactions into Relationships
Turning Transactions into Relationships
Building strong customer relationships is the foundation of any successful business. A relationship with a customer can take many forms, and often, consumer and business relationships tend to be defined as transactional. In this blog, we want to highlight the importance of turning transactional relationships into longstanding communal relationships and how small businesses can leverage their size to facilitate this transition with their customers.Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, December 12
Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, Dec 12th, 2024
Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, November 14
Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, Nov 14th, 2024
Meet Canada Post’s 2024 Tales of Triumph Winners
September 05, 2024
Meet Canada Post’s 2024 Tales of Triumph Winners
September 05, 2024
Get inspired!Master Effective Customer Outreach with Email Marketing (Pt 2)
Master Effective Customer Outreach with Email Marketing (Pt 2)
In this blog, we’ll provide insights on tools, strategies, and more to help you craft those emails, all while saving you some time (and money) through the magic of automation and AI!Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, October 10
Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, Oct 10th, 2024
Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, September 12
Driving Digital Success: Strategies for Small Businesses to Succeed Online
Thursday, Sep 12th, 2024
A shorter holiday shopping season brings higher stakes. Make every connection count
August 15, 2024
A shorter holiday shopping season brings higher stakes. Make every connection count
August 15, 2024
This year, consumers are facing a condensed holiday shopping season and an abundance of choice. This calls for an updated marketing approach to holiday readiness that rethinks how to win every day, not just “peak days.”Master Effective Customer Outreach with Email Marketing (Pt 1)
Master Effective Customer Outreach with Email Marketing (Pt 1)
So, you've probably heard a ton about email marketing, right? Maybe you're even subscribed to a few newsletters yourself. But have you ever wondered how to get started with email marketing for your own business? Don't worry, I’ve got you covered. In Part 1 of this blog, I'll provide a full introduction to email marketing, in a way that makes sense, gets you excited to hit “send”, and gets your customers looking forward to receiving your emails.10 trends that could define ecommerce in 2024
June 11, 2024
10 trends that could define ecommerce in 2024
June 11, 2024
Delve into the topics and trends expected to dominate the e-commerce industry.The Future of Retail Report: 2024 Edition - from Square
May 14, 2024
The Future of Retail Report: 2024 Edition - from Square
May 14, 2024
To uncover the challenges and opportunities that lie ahead for retailers, Square partnered with Wakefield Research for the annual Future of Retail report to gather actionable insights for forward-looking retail leaders across the globe.Small Businesses, Big Impact (Pt 2) : 7 Steps For Building an Effective SEO Strategy
Small Businesses, Big Impact (Pt 2) : 7 Steps For Building an Effective SEO Strategy
Putting together an effective SEO strategy is a key component for getting started with SEO. It acts as a roadmap with pre-planned steps to take as you work towards improving your website's visibility in search engine results. With millions of websites competing for attention, having a well-defined SEO strategy helps you stand out from the crowd.Small Businesses, Big Impact (Pt 1) : Understanding The Power of SEO for Business Growth and Success
Small Businesses, Big Impact (Pt 1) : Understanding The Power of SEO for Business Growth and Success
In today’s online landscape, where millions of websites compete for customer attention, Search Engine Optimization (SEO) stands as a key factor for small businesses looking to make their mark. In this blog, we will discuss the importance of SEO, the types of SEO and some examples of how they work, how to monitor and review performance and how you can use it to drive traffic to your online store.Unlocking Success: Setting the Foundation of Your Digital Strategy
Unlocking Success: Setting the Foundation of Your Digital Strategy
In the rapidly evolving world of e-commerce, digital strategies hold the key to unlocking success with limitless opportunities. As customers lean on digital platforms for their shopping needs businesses must continuously adapt and innovate to stay relevant and on top of trends. Digital strategies can include a wide range of goals from optimizing your website for maximum conversions to utilizing social media marketing.Creating Lasting Bonds
Creating Lasting Bonds
Discover why Brand Loyalty benefits small businesses and how cultivating meaningful connections, fostering trust, and delivering exceptional experiences can turn customers into lifelong advocates. Dive into our latest blog to learn the strategies that drive enduring brand loyalty.Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, May 23
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, May 23rd, 2024
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, May 09
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, May 9th, 2024
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, April 25
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Apr 25th, 2024
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, April 11
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Apr 11th, 2024
Getting E-Commerce Ready: Building Your Brand
Getting E-Commerce Ready: Building Your Brand
In the ever-evolving small business landscape, establishing a strong and memorable brand is essential for success. Beyond logos and colour schemes, the heart of a brand lies in its narrative—the story it tells, the mission it upholds, and the deep understanding it has of its target audience.In this blog post, we'll delve into the crucial components of effective branding: the importance of business brand stories, creating a mission and value statement, understanding buyer personas and demographics, and overall branding best practices.
The Future of Customers Report: 2024 Edition
February 20, 2024
The Future of Customers Report: 2024 Edition
February 20, 2024
The Square Future of Customers report gives insights into how shoppers today are making retail purchases in person or online, the way they like to dine, and their preferences when it comes to beauty providers.Digital Transformations and E-Commerce Boosts
December 20, 2023
Digital Transformations and E-Commerce Boosts
December 20, 2023
Digital Main Street’s Year in ReviewSteppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, March 28
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Mar 28th, 2024
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, February 29
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Feb 29th, 2024
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, February 01
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Feb 1st, 2024
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, March 14
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Mar 14th, 2024
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, February 15
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Feb 15th, 2024
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, January 18
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Jan 18th, 2024
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, December 14
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Dec 14th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, November 30
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Nov 30th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, November 16
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Nov 16th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, November 02
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Nov 2nd, 2023
LIVE NOW! Free Shipping Tuesdays from Canada Post
October 03, 2023
LIVE NOW! Free Shipping Tuesdays from Canada Post
October 03, 2023
Canada Post is celebrating Small Business Month!Holiday Shopping Insights: Connect early with deliberate shoppers
August 21, 2023
Holiday Shopping Insights: Connect early with deliberate shoppers
August 21, 2023
As early as May, some holiday shoppers are starting to plan their holiday purchases with intention. They’re balancing budgets, finalizing lists, and researching purchases. Connect early to convert these customers and multiply the number of peak shopping days in your season. AI can be used to identify and capture customer demand beyond the traditional “Cyber 5” shopping days.Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, October 19
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Oct 19th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, October 05
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Oct 5th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, September 21
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Sep 21st, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, September 07
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Sep 7th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, August 31
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Aug 31st, 2023
Your 2023 guide to driving profitability and reaching new customers with Google
Your 2023 guide to driving profitability and reaching new customers with Google
Google has gathered the latest global insights and tools you need to be nimble and adaptable, maintain your competitive edge, and stay profitable in an uncertain landscape.How Google AI levels the playing field for businesses of all sizes
July 11, 2023
How Google AI levels the playing field for businesses of all sizes
July 11, 2023
Through these AI-driven solutions, Google is helping small businesses stay competitive with the most sophisticated advertisers, levelling the playing field and helping customers of all sizes to drive business growth in three key ways.Boost Your Business with Meta’s Marketing Power
Thursday, July 27
Boost Your Business with Meta’s Marketing Power
Thursday, Jul 27th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, August 17
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Aug 17th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, August 03
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Aug 3rd, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, August 24
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Aug 24th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, July 20
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Jul 20th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, July 27
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Jul 27th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, July 13
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Jul 13th, 2023
New tools to help small businesses connect with online shoppers
June 12, 2023
New tools to help small businesses connect with online shoppers
June 12, 2023
Hosted on Google's new and simplified Merchant Center, Product Studio will help businesses create product imagery using generative AI.Going Global with eBay Canada
Tuesday, June 27
Going Global with eBay Canada
Tuesday, Jun 27th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, August 17
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Aug 17th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, August 10
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Aug 10th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, June 22
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Jun 22nd, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, June 29
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Jun 29th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, June 15
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Jun 15th, 2023
Don’t miss your chance to win by participating in Canada Post's Small Business Tales of Triumph Contest!
April 24, 2023
Don’t miss your chance to win by participating in Canada Post's Small Business Tales of Triumph Contest!
April 24, 2023
Every small business has a big story. What’s yours?Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, May 25
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, May 25th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, May 11
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, May 11th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, April 27
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Apr 27th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, May 18
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, May 18th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, May 04
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, May 4th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, April 20
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Apr 20th, 2023
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, April 06
Steppingstones of E-Commerce: Part 1 – Expanding into E-Commerce
Thursday, Apr 6th, 2023
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, April 13
Steppingstones of E-Commerce: Part 2 – Modernizing Your E-Commerce (Digital) Infrastructure
Thursday, Apr 13th, 2023
Promote Upcoming Launches And Reach More People With New Instagram Ads
March 27, 2023
Promote Upcoming Launches And Reach More People With New Instagram Ads
March 27, 2023
People come to Instagram to discover new brands, products or upcoming events. Instagram has introduced two new ad products that give businesses more ways to get discovered and form meaningful connections – Reminder ads and ads in search results.Free Ontario Program: How An Online Store Can Boost Your Business
Thursday, March 23
Free Ontario Program: How An Online Store Can Boost Your Business
Thursday, Mar 23rd, 2023
Free Ontario Program: How An Online Store Can Boost Your Business
Thursday, March 16
Free Ontario Program: How An Online Store Can Boost Your Business
Thursday, Mar 16th, 2023
Free Ontario Program: How An Online Store Can Boost Your Business
Thursday, March 30
Free Ontario Program: How An Online Store Can Boost Your Business
Thursday, Mar 30th, 2023
The Future of Restaurants Report: 2023
The Future of Restaurants Report: 2023
To understand where the restaurant industry stands today and the opportunities that lie ahead, Square worked with Wakefield Research to survey 500 U.S. and 500 Canadian restaurateurs and 2,000 nationally representative U.S. and Canadian adults ages 18+ for our third annual Future of Restaurants report. The findings, along with insights from successful Square sellers and industry insiders across North America, provide a look back over the past year to help show us what’s shaping the future.The Future of Retail Report: 2023 Edition
The Future of Retail Report: 2023 Edition
To help retailers chart their path toward success in 2023, Square worked with Wakefield Research to survey 500 retail owners and managers in the US and 500 retail owners and managers in Canada, as well as 2,000 nationally representative US and Canadian adults over the age of 18. Square sellers also shared insights from their point of view on steps they’re taking first hand, or plan to take, to navigate the future of their retail store and the needs of their customers.The consumer speaks: 7 trends that could define ecommerce in 2023
February 28, 2023
The consumer speaks: 7 trends that could define ecommerce in 2023
February 28, 2023
At Canada Post, we have access to exclusive consumer insights. Each year, we conduct extensive research on consumer shopping preferences – covering the changing expectations around digital and omnichannel experiences, to help merchants plan and adapt to online shopper preferences. Here are 7 notable trends for 2023 to inspire your thinking, fuel your planning and keep you one step ahead of the consumer – and your competition.Exclusive offer from QuickBooks!
February 20, 2023
Exclusive offer from QuickBooks!
February 20, 2023
Join the thousands of small businesses who use QuickBooks to run their businesses.Online Merchandising Guide: 8 Strategies To Implement Today
Online Merchandising Guide: 8 Strategies To Implement Today
Retail merchandising techniques like these help you attract customers and sell more to them. What we want to know is: have you put as much thought into your online merchandising strategy?Learning from Creators: tips for small businesses getting started with Reels
February 06, 2023
Learning from Creators: tips for small businesses getting started with Reels
February 06, 2023
Meta and BuzzFeed expert panel shared their top advice for entrepreneurs looking to step up their Reels game20 Steps to Increase your Valentine's Day Sales
20 Steps to Increase your Valentine's Day Sales
Since the day of hearts is upon us, we thought it’s high time to remind merchants about the things they can do to spread the love. You don’t have to be in the flowers or gifts industry to show your V-Day spirit.The Future of Commerce: 2023 Edition - From Square
February 03, 2023
The Future of Commerce: 2023 Edition - From Square
February 03, 2023
Square partnered with Wakefield Research to survey North American consumers, retail owners and restaurant owners to uncover insights about the 2023 commerce landscape.Retail Trends and Predictions 2023
December 13, 2022
Retail Trends and Predictions 2023
December 13, 2022
To help you gear up for 2023, Lightspeed has put together a roundup of top retail trends and predictions for the coming year.Your 2022 guide to drive retail sales and reach new customers with Google this holiday season
November 16, 2022
Your 2022 guide to drive retail sales and reach new customers with Google this holiday season
November 16, 2022
Whether you’re looking to optimize your existing marketing mix or make a game plan for the holiday season, this guide has you covered.Celebrating Small Businesses | Entrepreneurs Share Digital Success Stories
Wednesday, July 28
Celebrating Small Businesses | Entrepreneurs Share Digital Success Stories
Wednesday, Jul 28th, 2021
Small Businesses with Mighty Hearts
January 30, 2021
Small Businesses with Mighty Hearts
January 30, 2021
Managing Open Tabs: No Longer a Hassle
Managing Open Tabs: No Longer a Hassle
“Can I open a tab?” Five words every bartender wants to hear, as they usually translate into higher sales (which usually translates into higher tips). But managing open tabs can be a headache. So we’re making it way easier for you with our new Open Tickets feature in Square Point of Sale, a simple, easy way to keep track of multiple open tabs.How to Manage Your Food and Beverage Business During COVID-19
How to Manage Your Food and Beverage Business During COVID-19
Shelter-in-place orders across the country have pushed food and beverage businesses to make difficult decisions about if and how they operate. From coffee shops and food trucks to Michelin-star restaurants, many are adapting their models to best serve their communities and their employees.We’ve compiled tips – whether you’re still serving or you’re closed and need to maintain cash flow – as well as industry resources to help you manage your business right now.
Small Business Stories | Challenges, wins and going digital
Tuesday, October 13
Small Business Stories | Challenges, wins and going digital
Tuesday, Oct 13th, 2020
Small Business Stories | Challenges, wins and going digital
Saturday, September 19
Small Business Stories | Challenges, wins and going digital
Saturday, Sep 19th, 2020
Facebook Canada Launches Grant Program and New Supports for Small Businesses
May 27, 2020
Facebook Canada Launches Grant Program and New Supports for Small Businesses
May 27, 2020
To help support small businesses, Facebook Canada launched a program with nearly $3.5 million dedicated to supporting small businesses.Small Business Websites 101: Online Webinar
Wednesday, June 03
Small Business Websites 101: Online Webinar
Wednesday, Jun 3rd, 2020
Resources for Small Businesses during COVID-19
April 15, 2020
Resources for Small Businesses during COVID-19
April 15, 2020
Website Building for Beginners Boot Camp - April 7
Tuesday, April 07
Website Building for Beginners Boot Camp - April 7
Tuesday, Apr 7th, 2020
Web Presence Boot Camp - March 17
Tuesday, March 17
Web Presence Boot Camp - March 17
Tuesday, Mar 17th, 2020
Email Marketing Boot Camp - March 3
Tuesday, March 03
Email Marketing Boot Camp - March 3
Tuesday, Mar 3rd, 2020
How to Build an Amazing IGTV Strategy (According to Instagram!)
How to Build an Amazing IGTV Strategy (According to Instagram!)
Want to build an amazing IGTV strategy for your business?Video is the future of Instagram and a ton of brands are now creating long-form video content for IGTV to drive real business results.
IGTV is super-immersive, and (recently) really well connected to Instagram so it’s easy to align your Instagram audience with your IGTV content — if you haven’t already, it’s time to jump on board the trend!
We sat down with Jon Youshaei, Product Marketing Manager of IGTV from Instagram HQ to get his best tips on how to create a successful IGTV strategy! Here’s what we learned:
How to Send Effective Order Confirmation Emails [Examples + Template]
How to Send Effective Order Confirmation Emails [Examples + Template]
Ultimately, when done right, email confirmations can help create customer loyalty, build awareness around other products or services, and drive traffic to your blog or social media accounts.Independent Retailers in Canada Struggle for Survival
August 22, 2019
Independent Retailers in Canada Struggle for Survival
August 22, 2019
7 Tips for Reposting Instagram Stories & User-Generated Content
7 Tips for Reposting Instagram Stories & User-Generated Content
Why is UGC so valuable? 75% of consumers rely on social media to help them with buying decisions, so sharing real reviews & real content from your own customers can help you make sales & increase loyalty.
Rogers Small Business Centres – A Great Resource for Your Small Business
March 28, 2019
Rogers Small Business Centres – A Great Resource for Your Small Business
March 28, 2019
A Guide To Maximizing Customer Retention
A Guide To Maximizing Customer Retention
There is nothing like getting your first sale from a customer, and then watching for future sales that never arrive. Learning how to retain customers after that primary sale is critical if you want to be a more successful business owner. Consider these points to increase customer retention rates.Microsoft Azure Essentials: Fundamentals of Azure, Second Edition
Microsoft Azure Essentials: Fundamentals of Azure, Second Edition
This book covers the fundamentals of Azure you need to start developing solutions right away. It concentrates on the features of the Azure platform that you are most likely to need to know rather than on every feature and service available on the platform.13 Highly Effective Ways to use Influencer Marketing as a Small Business. A How-To Guide.
13 Highly Effective Ways to use Influencer Marketing as a Small Business. A How-To Guide.
When many small business owners think of influencer marketing they picture brands paying large amounts for celebrities like the Kardashians to market their products online.Great Canadian Success Stories
January 29, 2018
Great Canadian Success Stories
January 29, 2018
Learn from the some of the best successful business owners in Canada. Great Canadian small business owners share their success stories featuring the Microsoft Cloud and Office 365. Get inspired to modernize the way you manage your business.SMBs excited about technology, but need help taking advantage, Startup Canada finds
December 20, 2017
SMBs excited about technology, but need help taking advantage, Startup Canada finds
December 20, 2017
Governmental, technology and industrial sectors can provide crucial support to small businessesWhy every business is a digital business
November 20, 2017
Why every business is a digital business
November 20, 2017
With so many day-to-day business functions relying on online access, the reality is that every business is digital.Delivering smiles and growing exponentially online
November 16, 2017
Delivering smiles and growing exponentially online
November 16, 2017
Sometimes you’ve got to know when to fold. Kim Gans had been selling scrumptious cookies from her gourmet retail store Sweet Flour Bake Shop in Toronto's Bloor West Village for six years. She loved her store, and even aspired to open a second, but the time had come to close its doors.How to Attract More Customers with Multimedia Content: A Small Business Guide
May 02, 2017
How to Attract More Customers with Multimedia Content: A Small Business Guide
May 02, 2017
It’s not just content that’s king: truth be told, it’s multimedia content that reigns supreme. If you want to attract more customers, there’s no doubt that your small business should include multimedia content in its digital marketing strategy.
